Finding mentors

How do I post a Help Request?

5 min read Updated recently

A Help Request is a short post describing what you're stuck on. It goes out to the GrowthMentor community, and mentors and other members apply to help, each explaining why they're a good fit. You pick who to talk to. It's for when you'd rather describe your problem once and have the right people come to you than search through profiles hoping you've picked correctly.

Where do I post one?

Go to Help Requests in your dashboard and start a new request. Pick a category, answer the prompts, and submit. We review every request before it goes out.

What are the six categories?

Each category asks you different questions, so what you end up posting has enough in it for someone to act on.

Mentorship is for advice or guidance from someone who's already done the thing. "How do I prep my SaaS for a seed round pitch?"

Partnership is for finding people to team up with. "Looking for a co-marketing partner to cross-promote a webinar series."

Feedback is for fresh eyes and honest reactions on something you've made. "Can someone review my landing page and tell me if the messaging is clear?"

Introductions is for when what you need is a warm intro to a specific kind of person. "Looking for intros to early-stage VCs focused on healthtech."

Just networking is for when you're not stuck, you just want to widen your circle. "Would love to meet other solo founders working in fintech."

Hiring is for finding talent inside the community. "Need a freelance content marketer for 3 blog posts a month."

How does it work?

  1. Choose your category and answer the prompts for it
  2. We review it, and once approved it goes out to our Slack community of over 3,000 members
  3. Mentors and members apply, each with a short note on why they're a good fit
  4. You get notified and browse the applicants from your dashboard

Applicants come through split into mentors and community members. If a mentor applies, look at their profile and book a session if they seem right. If a community member applies, look at their profile and start a chat to set up a time.

What does a good Help Request look like?

The ones that get the most applications say what the situation is, what's already been tried, and what a good outcome would be. That last part matters more than people expect. It tells a mentor whether they're the right person before they apply.

Here are three real ones, with the identifying details changed.

Example 1: ecommerce conversion rate

Title: Getting a women's fashion ecommerce site past a 1.5% conversion rate

The situation: "We nearly doubled revenue in the last 12 months and ecommerce is our biggest opportunity now. The industry median conversion rate is 1.3 to 1.5% and I want to know how to break past it. What are high-converting retail sites doing that we aren't, and what are customers actually deciding on when they're on our pages?"

Already tried: "Meta and Google paid ads, which help but aren't best in class for our industry. Weekly live social shopping. Added reviews and verified buyer badges to collection and product pages, plus a basic Shopify AI chat. Reviews and chat took us from 0.8% to 1.5% in 30 days, but I know there's more there."

Desired outcome: "A real plan for increasing conversions over time, and an idea of what breaks when we get bigger."

Why it works: the numbers make it obvious who can help. A conversion specialist reads this and knows in seconds whether they've solved this exact problem before.

Example 2: B2B SaaS go to market

Title: B2B SaaS bottoms-up GTM: 4 to 10 paying teams

The situation: "Solo founder of a B2B SaaS tool that teams install in Slack. Under $100 per team per month, live product, a handful of paying customers. My motion is bottoms-up: the team lead is the buyer, not HR, and the price fits on their card without VP approval. 10-day free trial, no card required. My problem is finding and converting those first team leads. I don't have a repeatable acquisition channel yet."

Already tried: "Cold outbound through a partner. Public engagement in Slack communities, no cold DMs. Direct outreach to my own network. One company ran weekly sessions for a year at higher pricing, so retention isn't the issue."

Desired outcome: "2 or 3 specific, testable acquisition channels I haven't tried. I want someone who's done bottoms-up SaaS GTM at the team level to look at my motion and tell me what's broken. A prioritized list of experiments for the next 30 days. I'm open to hearing that my pricing, trial, or targeting is the actual problem."

Why it works: the ask is bounded and the door is left open. "Tell me if my pricing is the real problem" gives a mentor permission to challenge the premise, which is usually where the useful part is.

Example 3: idea validation

Title: Moving from ideation

The situation: "I'm a clinician starting a company around a problem I deal with at work every week. I've been validating by interviewing the three groups it affects, and the feedback on the pain points has been good. I want to run a free 90-day pilot at two or three sites to see if it moves the number. I'm not sure whether 90 days is right or whether it should be 30 or 60. I also need to find a co-founder and build a team and I don't know how to approach that."

Already tried: "I'm clinically trained with no technical background. I overthink things and I'm not sure what the next steps are in startup terms."

Desired outcome: "Next steps, how to keep validating and pivot if I need to, and how to build a team I can trust."

Why it works: it's honest about what they don't know. "I have no technical background and I overthink things" is exactly the context a mentor needs to pitch their answer at the right level, and it filters for the ones who are patient enough to do that.

Should I post a Help Request or ask in Slack?

Post a Help Request when you want a person: someone to talk it through with, look at your work, make an intro, or take on a role.

Ask in Slack when you want a fast answer from whoever's around. Quick questions, opinions, "how are you all handling this" threads. Both are worth using, they just do different jobs.

Do I have to book a call with whoever applies?

No. You can read someone's profile and start a chat first, and only book a session if it feels like a fit. Plenty of Help Requests get resolved in a chat thread without a call at all.

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