Stop wasting time and money. Find your companies north star.

About this talk

I used to think that a company Vision / Mission / Values (VMV) is a useless piece of copy that you put into an investor presentation and then bury it somewhere on your website and never look at it again.

Once MaxCDN took off we really fell on our face because we did not have these decision making filters in place.

In this talk, I will tell you why you need VMV, how you created them for your business and how to use them as a day to day management tool.