Get Mentored by Google Ads Experts

Agata Krzysztofik

Head of Marketing at
I have been part of the Google AdWords team for 6 years collaborating closely with the product, as well as with the best Google AdWords agencies globally. My former team is the one behind the #AdWordsTips video series. I'm happy to help with optimizing your Google AdWords campaigns or with getting you started.

Bahram Ehsas

Head of Demand Generation at
I live and breathe AdWords. I have been using this tool for long enough to feel older than I am. I have single-handedly managed accounts with spends of over €3mil per year, and successfully created an inflection in their performance. Spending big budgets has meant that I have had the privilege of testing nearly everything AdWords has had to offer... and more (if you take into account Google's Alpha and Beta tests that I had access to).

Robert Lai

Founder at kaliber.asia
Over $400M in experience in performance marketing which was inclusive of Google ads, Facebook ads, Programmatic Display and Video. Worked at Google, Publicis and Dentsu as a lead on the largest client accounts.

Tired of spending hours on search engines looking for advice?

Skip the research and get the answers straight from an expert.
Unlimited startup mentorship for $60/mo

Michael Taylor

Co-Founder at Ladder.io
My first job was at Efficient Frontier (acquired by Adobe) where I optimized $10m a year on Google for Carphone Warehouse and others. I then joined Travelzoo where amongst other media and landing page optimization, I managed their $4m a year PPC budget. After that I grew PPC from 1% of total revenue to 6% at ShopStyle, then founded my own agency, Ladder, where I've worked with over 200 clients on PPC, including Monzo Bank, Time Out and Booking.com.

“If I could leave a 50 star review, I’d be happy to do that. Lynn is a SEM magician, knows Google Ads on a very advanced level and is eager to help out with your strategy and tactics. Amazing session, one of the best I’ve had on this platform.”

reviewed by
Anna Pogrebniak
Marketing Manager at AddSearch
Mentor Lynn Patchett

Was a pleasure to have meet Liliana. In just 30 minutes we were able to dissect some key areas to focus on for my Adwords campaign. She pretty much provided a health checklist of areas that I should dive in to in order to lean up my conversion trackings. Communication was delivered consistently up until the meeting time. Can see that she is passionate and loves what she does!

reviewed by
David Bui
Founder at Schmicko
Mentor Liliana Ortiz

Josh offered a lot of great, actionable advice to successfully execute a beta launch of my product and to increase the likelihood of success over the next 12 months that is both realistic and manageable.

reviewed by
Tony Talamas
Vice President at Hunt Mortgage Group
Mentor Josh Walovitch

Connect with a mentor

  • Ask all of your questions
  • Get 1:1 personalized advice
  • Build your confidence

How Growth Mentor works?

Step 1. Browse mentors

Browse through our list of +200 mentors using the filters. Make sure to read their profiles and reviews in depth, and make your choice.

Step 2. Send session request

Found the perfect mentor for you? Awesome, time to request a call. Tell them a bit about your situation, choose a time, and get it set on your calendar.

Step 3. Get on 1:1 call

Time for the call, yay! Make sure you show up on time and prepared to make the most out of it. Pro tip: Ask your mentor if it’s ok to record the screen so you can take notes later.

Why talk to a Google Ads expert?

You can talk to your Google Ads mentor about whatever you want.

A very common use case for talking to a Google Ads expert is using them as a sounding board to get feedback on your Adwords strategy.

Want help on the nitty-gritty?

Another super popular use case is to set up a screen share and show how your Google Ads campaign to your mentor. They’ll give you 1:1 advice on how to set up your campaigns, ad groups, and ads.

It’s a lot faster to learn by asking questions directly to experts than by consuming random content on the internet.

Here are some ideas for inspiration:

  • You’re considering outsourcing your Google Ads to an agency or freelancer but just aren’t sure
  • You’ve got a few campaigns running with decent conversions but want a quick audit in realtime of how everything’s structured
  • You’re thinking of offering Adwords services yourself and want a bit of career advice from those that have “been there and done that.”
  • You’re not using the full range of ad extensions and you want some help on setting them up
  • You’re looking for second opinions on your ad copy

Google Ads Mentorship for Beginners

Speaking to a Google Ads mentor can help you avoid most of the silly mistakes that beginners make. But if you’re not lucky enough to have a colleague or friend that’s willing to mentor you, it’s pretty darn hard to find one!

The best Google Ads experts usually charge between $90-150 per hour.

This is out of budget for most beginners to spend on mentorship or advice, so they view it as a “luxury” and just move on without any mentorship.

So instead of learning under the wing of someone with real-world experience, you try and learn the hard way.

What ends up happening usually looks a little like this:

  • You spend crazy hours reading blog posts and watching courses.
  • After a while, you build up a false sense of confidence and jump headfirst into building your first campaign. Yay! Launch!
  • 3 days later, no conversions, OMG!
  • You shut off your campaign and convince yourself, “Google Ads don’t work for my business.”

Google Ads Mentorship for Hiring Managers

At this point you might decide that you aren’t the best fit for managing your Google Ads.

Hey, that’s totally cool.

I consider myself to be well above average at Google Ads and I still don’t trust myself to be the primary caretaker of my account.

Not everyone’s cut out to be a Google Ads expert.

And if you’ve got other things to do, like running your business, outsourcing Google Ads management is a no brainer.

How a GrowthMentor can help you if you’re in this position:

  • Get help with hiring: Should I hire a Google Ads freelancer, agency, or hire someone fulltime for an inhouse position?
  • Get help with vetting Google Adwords experts: How do I know if the people applying for the position really know their stuff?
  • Get help with negotiating contracts: Here is the proposal I received from my Google Ads expert, is it reasonable or are they overpricing me?

Related Use Cases

Career Advice

What to watch out for when it’s time to scale $1M+ PPC budgets for the very first time

PPCPrioritizationValidation

If you’re spending more than $1M per year on PPC, simple Google searches won’t help anymore.

Growth Marketing

Advice on setting up your growth experimentation framework properly

FrameworksPrioritizationValidation

The success of any growth experiment strongly depends on how well it is set up. Are you using a standardized and repeatable framework? Are your growth experiments prioritized with respect to other potential experiments that could also drive growth?

Growth Marketing

Brainstorm growth hacking tactics across all stages of the AARRR funnel

FrameworksPrioritization

Growth hacking is all about using an agile process that’s grounded in rapid experimentation and constant learning. It’s the business version of holding a growth mindset, and it’s for that very reason that it works so well.

Founder Life

Advice on what type of growth marketer to hire. Freelancer vs. Agency vs. In-house

Hiring

The age-old dilemma. Should you hire in-house marketers or outsource to an agency or freelancers.

Career Advice

I’m a senior growth marketer upskilling myself with courses and have FOMO anxiety

MindsetValidation

Too much consumption (ie. passive learning) isn’t always good for you because you probably won’t use more than 5% of the knowledge you’re spending a lot of time accumulating.

view all use cases

Frequently asked questions

Have a question you don't see here? Ask us on live chat!

We have a very detailed filter system for you to sort the mentors. Filters like areas of expertise, tools, language, price and industry.

Members can also post a help request and have mentors apply to help if they feel they are a good fit.

Then the third option is to just ask us! Give it a try right now and ask us on live chat 🙂

Three choices:

  • Skype
  • Zoom
  • Google Hangouts

Mentors and mentees are able to set their communication tools in their profile settings.

It is a good idea to connect with the other person once the session is accepted and the details are given. This ensures that the correct details were given and when it is time to start, you can start on time.

Here are some tips on how to get the maximum bang for your time on growth mentor calls.

  • Come into this with realistic expectations. They’re mentors, not magicians.
  • Ask your mentor if they’d be cool with you recording your screen with Loom
  • Give contextual information to help paint the picture of your current situation.
  • Growth mentors will be asking you lots of questions, answer them as honest as possible.
  • Don’t be afraid to push the boundaries of question asking. Be inquisitive. Stories are gold.
  • Don’t feel pressure, just relax. There’s no right/wrong way to do this. Avoid binary thinking.
  • Try to form mental patterns, especially if you speak with multiple mentors. Pay attention to metadata.
  • Embrace alternative views. Ask the mentors to play devil’s advocate and challenge your assumptions.
  • Be friendly and authentic. If you’re likable, the mentors will be your biggest supporters (even after the call is over).

Yup! Many of the mentors offer monthly coaching packages for members who want to really dive deep into a specific area.

Each mentor creates their own package so what they offer and the price vary from mentor to mentor. You can find their coaching info at the top of their profile.

Join the GrowthMentor Community

Enjoy the peace of mind that advice is always only one Zoom call away
What’s included with Membership?
  • Direct access to schedule 1:1 calls
  • Ability to post help requests
  • Opt in for 1:1 monthly coaching packages
  • Weekly check-ins with our Accountability Coach
  • Unlimited calls with mentors listed as FREE
  • Membership to private Slack Community
  • Ongoing support from admin with mentor suggestions