Google Tag Manager Experts

Trevor Fox

Director of Growth at
I've watched the evolution of GTM closely since its first release. It can do almost anything on the front end, even a lot of things it shouldn't. Please, don't try and get too creative with it.

Michael Taylor

Co-Founder at Ladder.io
I'm a Google Tag Manager power user, having used it on something like 200 clients through Ladder, the agency I co-founded. I even set up Google Tag Manager for a major fast food brand late one night when another agency couldn't find anyone who knew it! I know how to code basic JavaScript for custom setups, and am competent in working with developers for any advanced needs. I also have experience with other tag management solutions such as Segment, and before that Qubit and others.

John Ostrowski

Senior Data Analyst at
My favorite tool. I worked on multiple tracking plans to support PPC teams with conversion tracking, behavior data (events) for better remarketing, automation, and funnel mapping. Tag Manager allows us to learn from user's interactions without messing with coding.

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Johannes Radig

Co-Founder at
I've set up and managed GTM for more than 20 clients. I love this tool and I'd love to teach you how to use it. From setting up custom events and pushing them to different platforms, to improving your page load speed, it's awesome.

“Book a call with Johannes. In 30 minutes he gave 7 actionable things to do. Overall great conversation and he really is able to analyze your funnel of a few data points. Come prepared and you will be rewarded with golden nuggets!”

reviewed by
Ayhan Isaacs
Founder at GrowthRhino.com
Mentor Johannes Radig

“My meeting with Vassilena went great! We were a bit limited on time to discuss the relevant topics since it got a bit technical and was mostly trying to solve a problem in my technical setup for google tag manager and google analytics. However, despite the limitations, she did give me 2 tips that I didn’t even think of, and it was much appreciated. She’s really nice, clearly knowledgeable, and I highly recommend speaking with her to anyone needing help with their analytics or tag manager setup! :)”

reviewed by
Jacob Elbaum
Growth Marketer at
Mentor Vassilena Valchanova

Connect with a mentor

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  • Get 1:1 personalized advice
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How Growth Mentor works?

Step 1. Browse mentors

Browse through our list of +200 mentors using the filters. Make sure to read their profiles and reviews in depth, and make your choice.

Step 2. Send session request

Found the perfect mentor for you? Awesome, time to request a call. Tell them a bit about your situation, choose a time, and get it set on your calendar.

Step 3. Get on 1:1 call

Time for the call, yay! Make sure you show up on time and prepared to make the most out of it. Pro tip: Ask your mentor if it’s ok to record the screen so you can take notes later.

Why talk to a Google Tag Manager expert?

All those javascript tags that you’ve got in your footer and header…

Can get a bit messy, right?

Well, Google Tag Manager consolidates all that mess so you only have to add one snippet. With GTM, you can add, edit, and disable tags without having to mess around with code.

Besides being a convenient tag manager, you can also use it for conversion tracking, event tracking, and a lot more. GTM is a super powerful tool, but if you’re new to it, it might feel a bit overwhelming.

How a growth mentor can help you with Google Tag Manager:

  • You might be a complete noob at GTM and want some high-level explanation on how it works
  • You’ve installed it and have all your scripts in it but don’t know how to track events yet (like button clicks)
  • You don’t have a developer available to do SEO changes and want to learn how to use GTM to do things like add rich snippets, add canonical tags, etc.
  • You want to hack the learning curve of GTM and get direct feedback rather than spending hours reading blogs
  • You’re curious how other startups are using Google Tag Manager for inspiration

Whether it’s your first time setting up Google Tag Manager or you’re an experienced data analyst that’s been using it for years, it can’t hurt to speak to other GTM experts to get their take on how to maximize the impact of this tool.

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Frequently asked questions

Have a question you don't see here? Ask us on live chat!

We have a very detailed filter system for you to sort the mentors. Filters like areas of expertise, tools, language, price and industry.

Members can also post a help request and have mentors apply to help if they feel they are a good fit.

Then the third option is to just ask us! Give it a try right now and ask us on live chat 🙂

Three choices:

  • Skype
  • Zoom
  • Google Hangouts

Mentors and mentees are able to set their communication tools in their profile settings.

It is a good idea to connect with the other person once the session is accepted and the details are given. This ensures that the correct details were given and when it is time to start, you can start on time.

Here are some tips on how to get the maximum bang for your time on growth mentor calls.

  • Come into this with realistic expectations. They’re mentors, not magicians.
  • Ask your mentor if they’d be cool with you recording your screen with Loom
  • Give contextual information to help paint the picture of your current situation.
  • Growth mentors will be asking you lots of questions, answer them as honest as possible.
  • Don’t be afraid to push the boundaries of question asking. Be inquisitive. Stories are gold.
  • Don’t feel pressure, just relax. There’s no right/wrong way to do this. Avoid binary thinking.
  • Try to form mental patterns, especially if you speak with multiple mentors. Pay attention to metadata.
  • Embrace alternative views. Ask the mentors to play devil’s advocate and challenge your assumptions.
  • Be friendly and authentic. If you’re likable, the mentors will be your biggest supporters (even after the call is over).

Yup! Many of the mentors offer monthly coaching packages for members who want to really dive deep into a specific area.

Each mentor creates their own package so what they offer and the price vary from mentor to mentor. You can find their coaching info at the top of their profile.

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What’s included with Membership?
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