PPC Experts

Agata Krzysztofik

Head of Marketing at
I have been part of the Google AdWords team for 6 years collaborating closely with the product, as well as with the best Google AdWords agencies globally. My former team is the one behind the #AdWordsTips video series. I'm happy to help with optimizing your Google AdWords campaigns or with getting you started. I also specialize in paid social (LinkedIn, Facebook, Quora), native advertising, and ABM (account based marketing) campaigns.

Michael Taylor

Co-Founder at Ladder.io
I have 10 years experience with $50m spent on PPC. At Ladder I've grown 200+ clients including Monzo Bank, Time Out and Booking.com. I optimized $10m a year on Google for Carphone Warehouse at Efficient Frontier (acquired by Adobe) and grew PPC from 1% of total revenue to 6% at ShopStyle. I was an early Facebook advertiser at Travelzoo (Groupon competitor) acquiring 1m subscribers, scaled acquisition at SumoMe (founded by Noah Kagan) by 30x, and even ran Facebook ads for Facebook (Workplace).

Joanna Delaney

Senior Marketing Strategist @ VideoAsk at
I have experience managing global multi-million ad spend budgets across different verticals and channels. Including Facebook, Instagram, Google, Bing, Apple Search, DV360, Criteo, YouTube, Spotify and more. I also have experience using FB management platforms such as Smartly. With years of experience running ads with high budgets, it's safe to say I have tried and tested everything. I can help you to optimise your paid campaigns and improve your return on investment.

Tired of spending hours on search engines looking for advice?

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Unlimited startup mentorship for $60/mo

Luis Camacho

Founder & CEO at FantomAgency.io
Have worked on hundreds of accounts for companies of varied sizes. Experienced in multiple ad platforms but have spent the most on Google (Search, Display, YouTube), Facebook/Instagram, and LinkedIn. Love testing to quickly drive key learnings and then invest in additional campaigns to scale up what's generating exquisite results. Serious about driving results? Let's chat.

Joanna did an unbelievable job helping us with our Facebook ad strategy. She answered all of our questions and explained everything very thoroughly. She went above and beyond by laying out how we should set up our campaigns, ad sets, and ads. Huge value and greatly appreciated! Highly recommend.

reviewed by
Nick O'Hara
Ex-Founder & CEO at canaryapp.io
Mentor Joanna Delaney

“Luis was super awesome! We went through multiple topics, varying from how he launched 2 products oh Product Hunt and ended in the first 5 to talking about PPC best strategies practices. He gave me some good starting points in restructuring the Google Ads account and some good tips for LinkedIn. I definitely recommend him for PPC strategies and tips and actionable steps to take.”

reviewed by
Veronika Cervenakova
Growth Marketer at
Mentor Luis Camacho

Connect with a mentor

  • Ask all of your questions
  • Get 1:1 personalized advice
  • Build your confidence

How GrowthMentor works?

Step 1. Browse mentors

Browse through our list of +200 mentors using the filters. Make sure to read their profiles and reviews in depth, and make your choice.

Step 2. Send session request

Found the perfect mentor for you? Awesome, time to request a call. Tell them a bit about your situation, choose a time, and get it set on your calendar.

Step 3. Get on 1:1 call

Time for the call, yay! Make sure you show up on time and prepared to make the most out of it. Pro tip: Ask your mentor if it’s ok to record the screen so you can take notes later.

Get advice from PPC experts

Get help making the right choices about investing in social ads (Facebook, Instagram, LinkedIn, Quora, Reddit), Google Search, and Display (GDN, YouTube) – no matter if you spend $200 or $500K a month.

Speak with PPC experts that have worked with companies across different industries and budget sizes and have extensive experience in PPC for all user stages, from acquisition to re-engagement. Many of the mentors on GrowthMentor have managed accounts with more than $500,000 per month of spend in various platforms and would be happy to audit your account to understand how your campaigns are structured and help you build a funnel according to your audience and goals.

Another common use case of speaking to a PPC expert on GrowthMentor is to get an unbiased assessment of the creative side. With some of the latest changes in PPC platform algorithms the past few years, it’s never been more important than now to iterate and constantly test the creatives you run (aka your ads).

Common Use Cases

Career Advice

What to watch out for when it’s time to scale $1M+ PPC budgets for the very first time

PPCPrioritizationValidation

If you’re spending more than $1M per year on PPC, simple Google searches won’t help anymore.

Founder Life

Advice on what type of growth marketer to hire. Freelancer vs. Agency vs. In-house

Hiring

The age-old dilemma. Should you hire in-house marketers or outsource to an agency or freelancers.

Growth Marketing

Brainstorm growth hacking tactics across all stages of the AARRR funnel

FrameworksPrioritization

Growth hacking is all about using an agile process that’s grounded in rapid experimentation and constant learning. It’s the business version of holding a growth mindset, and it’s for that very reason that it works so well.

Growth Marketing

Advice on setting up your growth experimentation framework properly

FrameworksPrioritizationValidation

The success of any growth experiment strongly depends on how well it is set up. Are you using a standardized and repeatable framework? Are your growth experiments prioritized with respect to other potential experiments that could also drive growth?

Positioning

Get help clarifying your value proposition and overall marketing messaging

Conversion Rate OptimizationUser Research

Your product might be awesome, but if you don’t properly communicate that value and paint the picture of the wings it gives it’s users then product-market fit will always just be that elusive “thing” you read about on startup blogs.

Go-to-market strategy

What’s the best “starter” acquisition channel for bootstrapped startups?

BootstrappingLead GenerationProduct Launch

The first acquisition channel we recommend bootstrapped startups experiment with is almost always outbound sales.

view all use cases

Frequently asked questions

Have a question you don't see here? Ask us on live chat!

Make the most out of your paid ads by talking to experts with years of experience.

  • You’re considering outsourcing your PPC to an agency or freelancer but just aren’t sure
  • You’ve got a few PPC campaigns running with decent conversions but want a quick audit in realtime of how everything’s structured
  • You’re at an intermediate level but would love to get a live tutorial on how to balance multiple ad platforms like Quora, FB, and Google Ads
  • You’re thinking of offering PPC services yourself and want a bit of career advice from those that have “been there and done that.”
  • You’re not happy with your ROAS (return on ad spend) and you want to troubleshoot in real-time with vetted PPC experts
  • You’re looking for second opinions on your ad copy

We have a very detailed filter system for you to sort the mentors.  Filters like areas of expertise, tools, language, price and industry.

Members can also post a help request and have mentors apply to help if they feel they are a good fit.

Then the third option is to just ask us!  Give it a try right now and ask us on live chat 🙂

Three choices:

  • Skype
  • Zoom
  • Google Hangouts

Mentors and mentees are able to set their communication tools in their profile settings.

It is a good idea to connect with the other person once the session is accepted and the details are given. This ensures that the correct details were given and when it is time to start, you can start on time.

Here are some tips on how to get the maximum bang for your time on growth mentor calls.

  • Come into this with realistic expectations. They’re mentors, not magicians.
  • Ask your mentor if they’d be cool with you recording your screen with Loom
  • Give contextual information to help paint the picture of your current situation.
  • Growth mentors will be asking you lots of questions, answer them as honest as possible.
  • Don’t be afraid to push the boundaries of question asking. Be inquisitive. Stories are gold.
  • Don’t feel pressure, just relax. There’s no right/wrong way to do this. Avoid binary thinking.
  • Try to form mental patterns, especially if you speak with multiple mentors. Pay attention to metadata.
  • Embrace alternative views. Ask the mentors to play devil’s advocate and challenge your assumptions.
  • Be friendly and authentic. If you’re likable, the mentors will be your biggest supporters (even after the call is over).

Yup!  Many of the mentors offer monthly coaching packages for members who want to really dive deep into a specific area.

Each mentor creates their own package so what they offer and the price vary from mentor to mentor.  You can find their coaching info at the top of their profile.

Join the GrowthMentor Community

Enjoy the peace of mind that advice is always only one Zoom call away
What’s included with Membership?
  • Direct access to schedule 1:1 calls
  • Ability to post help requests
  • Opt in for 1:1 monthly coaching packages
  • Weekly check-ins with our Accountability Coach
  • Unlimited calls with mentors listed as FREE
  • Membership to private Slack Community
  • Ongoing support from admin with mentor suggestions