Why a mentor?

How can a link building mentor help me? When should I talk to a link building mentor? Why should I talk to a mentor rather than just take a course? Why should I trust GrowthMentor’s mentors?

All your questions about mentorship, answered

How can a link building mentor help me?

Link building gets a bad rap thanks to years of bad actors using scammy tactics, buying irrelevant links, and generally gaming the system.

But the field doesn’t deserve its reputation. Done right using white-hat tactics and in combination with complementary marketing channels, it can be a powerful growth lever for your company.

Unfortunately, since the field’s reputation isn’t exactly squeaky clean, there’s endless amounts of spammy, shady, and outright stupid advice about how to do it floating around on the web. And following it is a great way to get yourself penalized if not banned by Google.

So if you want to try link building, what are you supposed to do?

Simple: remove all of the risk of bad advice by talking to a link building mentor who knows how to do things the right way.

A link building mentor will help you cut through the noise in the field and guide you to white hat tactics that actually work. You’ll get results so you never have to wonder if you should try dabbling in the dark side.

You’ll learn how to create great content that people can’t help but share. You’ll be able to write outreach messages that get enthusiastic responses rather than eyerolls and radio silence. You’ll build relationships with peers in your industry and reinforce your company’s good reputation.

And most importantly? You’ll be able to directly measure the impact every single campaign has on your company.

And a link building mentor can walk you through every step of the process in a clear, concise way. You’ll walk away from sessions empowered with a clear roadmap of what to do next.

When should I talk to a link building mentor?

Unlike other channels that are dependent on company size, maturity, or industry, any business can benefit from link-building.

However, the impact of link-building efforts and how much resource you want to dedicate to it can vary.

Link building can have a huge impact on businesses that:

  • Have strong content marketing programs
  • Are well-suited to SEO as a primary acquisition channel
  • Invest a great deal in PR efforts

These marketing channels work particularly well in conjunction with link building and compound the returns.

A link building mentor can help you determine if this approach will have an outsized impact on your company or if it’s simply a “nice-to-have” and help you invest accordingly.

Why should I talk to a mentor rather than just take a course?

Courses and blog articles can teach you link building tactics. But, ultimately it’s just theory, and, in link building’s case, sometimes questionable theory.

You can’t afford to implement a sketchy tactic by accident, or you will suffer the (Google) penalties. But how do you know what’s legitimate and what’s not? Experience.

Our mentors aren’t fluffy theorists. They’ve been in the trenches and been hands-on with the work. They’ve seen fantastic successes, spectacular failures, and everything in-between. They know what works and what doesn’t.

So, you could spend hundreds of hours reading articles, taking courses, and blindly testing out tactic after tactic, all while worrying what it’ll do to your site’s reputation and DR.

Or you could shortcut all the frustration by talking to a mentor who has walked the path before. You’ll get advice tailored to your site’s maturity and SEO needs.

Why should I trust GrowthMentor’s mentors?

Excellent question. After all, the “mentorship” world is full of high-priced consultants, armchair analysts who have never done the work themselves, and outright snake-oil salesmen looking to make a quick buck.

But, there are plenty of experts out there who want to share their experience and knowledge. At GrowthMentor, we’re lucky to have 700+ of those experts.

The secret comes from our vetting process. We not only double-vet all of our mentors so only the top 3% makes it through our process, we also look at their soft skills. Because no one wants a mentor who’s a snob or a jerk.

On top of it, 85% of our mentors don’t charge an extra fee. Why?

The short answer: Because they want to help people.

The long answer is because…

  • They enjoy sharing their knowledge
  • They learn from their mentees
  • They want to be a “force for good” in the business world
  • They want to pay it forward

But don’t just trust our word on it. Hear from the mentors themselves.