You launched. Now where are the customers?
Signups trickle in, a handful pay, and every channel looks worth a try. Work out who your best customer is and the one channel to test first.
- 62,000+
- Sessions booked
- 750+
- Vetted mentors
- 4.8/5
- Avg session rating
Corey Haines
5.0 · +11 more
Blaine
Founder · Permit Hound
"I don't want to walk through an uncleared minefield without someone who has walked it before."
Hamel Shah
Co-Founder · CarrotsAndCake
"GrowthMentor enables us to swiftly get a world-class expert to give us guidance on any marketing issue or…"
Lena Sesardic
Product Manager
"Knowing I can always book a call to help me clarify what I'm doing is the best feeling in the world."
Minh
Solo Founder · SEOmatic
"I like to set my own strategies and then get help from experts to improve on them and check if I'm on the…"
Nicola Rubino
Growth Marketing Consultant · nicorubino
"It gave me fast access to expert-level insights that I couldn't get from academic research or user surveys…"
Annie Chen
Head of Marketing · DOWN Dating App
"Sometimes I'm stuck at one step and all I need is someone who can share experiences of what they did when…"
Carlos Terol
Co-Founder · Bagmaya
"I enjoy having pretty much instant access to a pool of worldwide, expert mentors who are keen to share their…"
Luka Karsten Breitig
Co-Founder · The Happy Beavers
"Imagine a world where everything you read was written by a subject-matter expert."
Flora Bui
Co-Founder · Acie
"My favorite thing about GrowthMentor is how it allows me to expand my network globally in a very short time…"
Maria Ledentsova
Digital Marketing Manager · magier
"Whatever problem I have, there's a friendly and incredibly helpful mentor ready to help."
Kate Bojkov
Head of Growth · EmbedSocial
"How quick and easy I can find somebody who had my problem and is willing to talk with me and openly share…"
Supriya Agarwal
Co-founder · BiosectRx
"Being able to connect with any expert across the globe at the click of a button. No network or previous…"
Anastasia Rubleva
Head of Growth · Rapid Dev
"I love the ability to receive valuable feedback from mentors who have been in the industry for decades."
Andrew McBurney
CEO & Co-founder · Review Robin
"You should cut out 99% of the things that you're thinking about."
The mentors, selected for this decision.
12 featured mentors
Why this mentor
Corey grew SavvyCal from $500 in MRR to $500k ARR in under two years as marketing lead, so the climb from first customers to a working channel is familiar ground.
Why this mentor
Trevor was Clearbit’s first growth hire, ran self-serve experiments there and tripled trial-to-paid conversion with email, useful when signups arrive and few of them pay.
Anna Pogrebniak
10+ Years in Growth Marketing, Paid Ads and GTM for B2B SaaS Startups
Why this mentor
Anna has been the first or only marketer at B2B SaaS startups for 11 years, and helps founders pick who to reach first and when ads start to make sense.
Leah Kreun
Helping founders and marketers find what's holding growth back: paid acquisition, measurement, positioning, AI
Why this mentor
Leah spent 12 years in growth at Thumbtack, Rev.com and as a consultant, and works with founders who built fast and now need to name the customer before buying traffic.
Why this mentor
Reza was the founding GTM hire at CrowdRiff and the third marketer at On Deck, with a focus on customer development, useful for turning first buyers into a repeatable plan.
Michelle Teo
Growth Marketer for B2B SaaS 🚀 | Fractional CMO 📈 | Founder @ Demand Conversion
Why this mentor
Michelle has taken several bootstrapped B2B SaaS startups past their first six- and seven-figure ARR without big ad budgets, for founders who need traction before paid ads.
Ilias Mitsou
SaaS Growth Marketer | Paid Ads, Customer Acquisition, CRO, Data-Driven | Head of Growth @ myTeam
Why this mentor
Ilias ran paid social lead generation at Workable and led growth at myTeam, tracking CAC and churn in SQL, a good check before money goes into a first paid channel.
Why this mentor
Andrej redesigned the Aimfox funnel, lifting visitor-to-paying conversion from 0.35% to 2.14%, and works on positioning, for when people find you but see no reason to buy.
Andrew Smith
CMO @ Clairvo | Founder @ Unmoor | Prev CEO @ AutoRaptor, Led Growth @ Dropbox, Techstars, SendGrid, Upserve
Why this mentor
Andrew worked in growth at SendGrid and Upserve, led growth for Dropbox’s DocSend and was CEO of AutoRaptor until its acquisition, a sounding board on growth and founder fatigue.
Why this mentor
Farzad is a three-time founder who took Cicero from MVP to thousands of users and revenue, and helps founders find first customers and the acquisition channels worth scaling.
Bram Kanstein
I help founders de-risk startup ideas and get ready for growth🚀 10 years experience | 5 exits and 25+ failures
Why this mentor
Bram has built and sold five products, including Startup Stash, used by over a million people, and coaches founders on customer discovery and go-to-market when demand is still unclear.
Why this mentor
Kathy co-founded Dstillery and wrote its go-to-market plan, taking it from pre-revenue to $20 million in revenue within two years, useful when you must pick the first market to win.
Here's how it works.
AI matching
▍
Tell us what you're stuck with today. Matched in seconds with a mentor.
A session
REC
Live, one on one
30 min
Get the tactics from someone who's done it. Live, one on one.
Inbox · 15 min later
Dani Hart
Recording
You came in with
"Three pricing tiers, flat conversion on the middle one."
You left with
"Don't lower your B2B price under $400."
14:22 / 30:00
Jump to the moment
Keep the recording, summary, and takeaways. Yours to implement.
Pick one customer group to win first
Your first sale came from a friend of a friend, and your signups look nothing like the buyer you planned for. Your pitch deck lists three customer groups, and you have time to serve one.
Write down who paid, how they found you and what they used before. A mentor can help you choose the group to chase for the next 90 days and park the rest.
Choose the first channel to test
When nothing works yet, every channel looks worth a try. Each one suits a different buyer, price and timeline:
- Founder-led outreach. Direct messages, calls and warm intros. Slow, and the fastest way to learn why people buy. Often where the first B2B customers come from.
- Communities. Reddit threads, Slack groups and forums where your buyers already ask for help. Answer first, link later.
- Content and SEO. Builds over months. Worth starting early, too slow to carry the next quarter alone.
- Paid ads. Fast to read once you know who converts and what a customer is worth. An expensive way to find that out.
- Partners and referrals. Agencies, consultants or tools that already serve your buyer and can introduce you.
People sign up. Why don’t they pay?
A hundred signups and one paying customer is a common place to stall. More traffic will not fix it if people never reach the moment the product is worth paying for.
Bring your numbers for each step: visit, signup, first use, payment. A mentor can find the step where people leave, and whether the fix is the product, the price or the audience.
Spend on ads once you know what a customer is worth
Sixty clicks and no signups tells you little. A cost per customer above your monthly price tells you a lot, so set the budget, the audience and the number that counts as a pass before you spend.
The mentors above include founders and growth leads who took products from first sale to millions in revenue, first marketers at B2B SaaS startups and specialists in paid ads, positioning and conversion. Pick the one closest to the decision you face this month.
People who were exactly where you are.
GrowthMentor enables us to swiftly get a world-class expert to give us guidance on any marketing issue or question in a matter of days.
Hamel Shah · Co-Founder
Read Hamel's storyKnowing I can always book a call to help me clarify what I'm doing is the best feeling in the world.
Lena Sesardic · Product Manager
Read Lena's storyI like to set my own strategies and then get help from experts to improve on them and check if I'm on the right track.
Minh · Solo Founder
Read Minh's storyIt gave me fast access to expert-level insights that I couldn't get from academic research or user surveys alone.
Nicola Rubino · Growth Marketing Consultant
Read Nicola's storySometimes I'm stuck at one step and all I need is someone who can share experiences of what they did when they were in my situation.
Annie Chen · Head of Marketing
Read Annie's storyI enjoy having pretty much instant access to a pool of worldwide, expert mentors who are keen to share their expertise and help others.
Carlos Terol · Co-Founder
Read Carlos's storyAsk ChatGPT
Don’t take our word for it.
Ask ChatGPT what it really knows about post-launch customer acquisition mentors and GrowthMentor, then decide for yourself.
Before you join
What people ask before their first call.
The one where your buyers already gather and where you can reach 50 of them this month. For many B2B products that is founder-led outreach and warm intros. Paid ads usually come after you know who converts and what a customer is worth.
For the first customers, usually yes. Those early conversations teach you what to say, what to charge and who buys. A mentor can help you plan the first 20, from who to contact to what to ask.
Find where people stop: before first use, after first use or at the payment step. Each needs a different fix. Bring the numbers for each step and notes from conversations with users who left.
An agency can run a channel that already works. It is a costly way to find out who your customer is. Sell to the first customers yourself, then hand over a message, a list and a process that convert.
Who has paid so far and how each one found you, your numbers from visit to payment, what you have tried and what it cost. Add your website and your pricing.
The session is for advice and review. Hands-on work, such as running ads, outreach or an ongoing growth role, needs a separate agreement with the mentor; say what you need in your request.
Still have questions? See all FAQs →
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Every face here has already solved what you're working on in post-launch customer acquisition. You're one call away.