All mentors

Andrej Peršolja

Growth Marketer, Positioning Specialist @ Tangible Growth

Nova Gorica, Slovenia (+01:00 UTC) Slovenian, Englishfrom Nova Gorica, Slovenia
Usually responds in 17 hours
Free
Price per hour
15 min30 min
Time Blocks Available
5.00
9 reviews / 10 sessions
Fri
23
Next availability

The session with Andrej was absolute gold. I got actionable steps, and he walked me through every step. He made it clear with examples as to how to approach my positioning, and I'm actually excited to go through his framework. SUPER helpful, really nice mentor and listened very well and gave great advice! Thanks so much!

Anna Matulessy

Bio

I am a Growth Marketer, helping brands nail positioning, giving their products the ability to thrive. Why does that matter? Because we are heading into a difficult time; an economic downturn, where positioning (knowing customers, clear communication & differentiation,...) will have an even bigger impact then before. I can help you improve your market position so you can start improving your marketing & sales numbers. It's as easy as that. Learn more at: https://www.apersolja.com A bit more about me: "I live at the crossroads of logic & psychology and use data to understand customer behavior and drive #growth." That's not marketing slang, it's what I do. I like logic. Numbers make sense. I also like psychology. People and user behavior make little sense. Our behavior is driven by emotions, where it really should be driven by logic. But connect people's behavior to numbers and you get a story. A beautiful story that helps you understand why your marketing is failing and why your sales numbers are shit. I like marketing because small changes can have huge consequences. One small word can change client perspective and how they understand your product. One small word can mean the difference between making in it or failing. It's so simple, yet so difficult to attain. And difficult excites me. So I began learning. How to analyze the numbers, understand your client behavior, and position your product properly - to make your client understand what your product does, what problem it solves, and why they should care. It's a beautiful puzzle that can be irritating, but also magnificent when it comes together and results start coming in. That's the 'people' part of me. Here are some facts & numbers: Currently, I am working as a Growth Marketer on project Kobi, helping 18000+ dyslexic children learn to read. The number might not yet be in the millions, but enough to know I made a difference in people's lives. Additionally, I am an accredited mentor who helped 20+ early-stage startups gain initial traction and initialize growth. I am proud of that because I know I brought value to entrepreneurs when they needed it most. In the past, I worked with companies, such as Verizon, Specular Theory, Hilba, and others. I can help you: ➡️ Understand why your marketing isn't working and sales aren't happening. ➡️ Set up systems that will gather user data and tell you where to improve. ➡️ Optimize user Acquisition, Activation & Retention channels ➡️ Set up marketing strategies that drive growth #positioning #growth #growthmarketing #digitalmarketing

Expertise

  • Growth marketing

    For the past 4 years, I was a head marketer @ KOBI. KOBI is a mobile e-reader that helps kids learn to read. It is carefully crafted for kids with dyslexia, ADHD, and others. Now, I took the knowledge & experience I got in these last years and am helping brands grow.

Toolkit

  • LinkedIn Ads logo

    LinkedIn Ads

    Launched my personal brand in 2021 & still going strong. I can help you analyze your LinkedIn performance, help you position yourself as the expert & utilize your personal brand to sell more.

Industries

  • SaaS

    I have worked with 20+ SaaS startups for the past 5 years, including co-founding one. Most of my experience comes from the growth stage startups ($500k+ ARR)

  • B2B

    I have worked with 20+ B2B startups, including co-founding a VR/AR agency in 2015 and closing the company in 2022. I am now consulting B2B companies and startups.

  • B2C

    I have worked with 20+ B2C startups for the past 5 years, including co-founding one. Most of my experience comes from the growth stage startups ($500k+ ARR)

  • EdTech

    I have worked in an EdTech startups for the past 4 years as a head of growth / head of marketing. I have significant knowledge & skills when it comes to growing EdTech startups.

Experience

  • We Fix Boring

    Founder

    Working on positioning for growing companies in the SaaS space: 🔹 Reduced CAC cost by up to 52% for tech companies through messaging clarity 🔹 Helped investor-backed startups position for funding rounds & premium pricing 🔹 Aligned marketing & sales messaging, increasing lead conversion rates 💡 If you want to position your company for higher conversion, faster growth, and premium pricing, let’s chat. We work with impact investors, helping them build authority and propagate your message.

  • Primorski tehnoloski park

    Mentor

    I am a SPIRIT-accredited mentor/consultant, helping early-stage startups gain traction and initiate growth. With the skills and knowledge gained from past (and current) entrepreneurial experiences in the mobile app and SAAS industry, I help young startups navigating through the world of business. My experience ranges from traditional marketing to more specific topics such as growth marketing, the building of customer-centric sales systems, and product (service) positioning. Things I like to talk about with my mentorees: ➡️ Growth marketing in general ➡️ Data-driven marketing ➡️ Mobile app marketing ➡️ Marketing for the SAAS industry ➡️ How understanding your clients can help you sell more ➡️ How our positioning determines our product's success ➡️ How to build automated systems to get user data ➡️ How to use client data to drive sales ➡️ How to simplify user journeys ➡️ Personal side of entrepreneurship

  • Aimfox

    Growth

    Growing Aimfox: $0 ⏩ $1M (DONE IN 3 months ✔️) $0 ⏩ $2M (DONE IN 5 months ✔️) $0 ⏩ $3M (DONE IN 10 months ✔️) - Redesigned the PLG funnel that was implemented within a month and leading to 6x conversion improvement (0.35% to 2.14% from website visitor to paying user), inclduing closing a $7k high ticket client without a sales touch.

  • YUKKA Lab AG

    Fractional CMO

    Case study here: https://bit.ly/yukka-case-study YUKKA Lab is a news sentiment analytics platform transforming news into investment signals & real-time ESG scores. As the first marketing hire, I am helping YUKKA Lab position their products on the market and setting up the foundational marketing systems, such as content marketing, lead generation, lead nurturing systems to attract & convert enterprise clients. Results: - Redesigned a PLG funnel to go from 0 to 37% completition rate and delivered Accenture and 7 banks as MQLs. - Led LinkedIn content + advertising efforts that brought in ERM.com, Bridgestone, and several other high-ticket MQLs. - Helped position the CEO as an industry leader, leading to pocast appearances, magazine appearances, and a recognized brand within the finance industry. - Led the complete company identity redesign including website rebuilt. The new website identifies users and serves as a context for the sales team (by understanding lead behavior online, the sales team understands what the lead needs and can proactively tailor the offer before even speaking to them).

  • Chipolo

    Positioning advisor

    Helped Chipolo with the reposition process for growth and M&A

  • YTILI | Young Transatlantic Innovation Leaders Initiative

    Board Member

    Chosen from a competitive pool of applicants to support the efforts of YTILI as a board member - YTILI is the U.S. Department of State's flagship program for emerging entrepreneurs from Europe. The YTILI Fellowship Program is a unique platform that combines entrepreneurship training with leadership development and networking opportunities, fostering a vibrant and interconnected transatlantic ecosystem. I am humbled by this opportunity and excited about the potential we have to shape the future of entrepreneurship across Europe and the United States.

  • Primorski tehnološki park

    Startup Mentor & Lecturer

    I am a SPIRIT-accredited mentor/consultant, helping early-stage startups gain traction and initiate growth. With the skills and knowledge gained from past (and current) entrepreneurial experiences in the mobile app and SAAS industry, I help young startups navigating through the world of business. My experience ranges from traditional marketing to more specific topics such as growth marketing, the building of customer-centric sales systems, and product (service) positioning. Things I like to talk about with my mentorees: ➡️ Growth marketing in general ➡️ Data-driven marketing ➡️ Mobile app marketing ➡️ Marketing for the SAAS industry ➡️ How understanding your clients can help you sell more ➡️ How our positioning determines our product's success ➡️ How to build automated systems to get user data ➡️ How to use client data to drive sales ➡️ How to simplify user journeys ➡️ Personal side of entrepreneurship

  • Adapt Framework Solutions

    Positioning Strategy for fundraise

    ADAPT is a VC-backed, NY-based startup creating a decentralized developer framework that eliminates back-end in application design, therefore making hacks infeasible. With the modern world getting more and more worried about security, ADAPT takes data safety to the next level by making data invisible not just to third parties, but even to the developers of the framework, therefore keeping your data completely safe at all times. https://www.adaptframework.solutions/ I helped ADAPT with strategic positioning for the brand, as well as its three core products.

  • YTILI | Young Transatlantic Innovation Leaders Initiative

    Fellow

    Part of the YTILI exchange program. Focues on how to take leadership in your space / industry.

  • Upwork

    TOP 1% Marketing Freelancer
    •upwork.com/

    Became a TOP 1% Freelancer on Upwork.com with a wide-array of marketing services, served to some of the biggest clients globally.

    B2BDigital AgenciesB2C

  • Impact Hub Network

    Positioning / Due diligence

    Hosted a positioning lecture + mentoring for startups that were selected into an investment cohort (The fund organized a cohort to assess and filter the startups, interested in getting an investment).

  • Hopalai

    Growth Marketer
    •kobiapp.io

    Kobi is an eReader that helps struggling readers learn to read and has helped 15000+ families solve their reading difficulties. It is carefully crafted for children with dyslexia, ADHD, and other learning disabilities. I help the project grow by focusing on both traditional advertising techniques: ➡️ Acquisition and Remarketing campaigns through Google, FB, Apple, YouTube, and Amazon Ads As well as more creative growth hacks, such as: ➡️ writing a 60-page Guide to reading, making an Amazon best-seller for credibility out of it, and distributing the book among the users. ➡️ Promoting the mobile app by distributing a free Google Chrome extension we created with the help of an email signature ➡️ Getting Kobi nominated for a Slovenian startup of the year award less than two months after the launch. Most of my daily tasks consist of collaborating with marketing & development teams in order to drive product growth. Responsibilities: ➡️ Preparing Market Researches, Market Strategies and Product Growth Predictions ➡️ Developing Acquisition, Activation, and Retention marketing strategies in order to drive growth ➡️ Analyzing & Optimizing User Journeys in order to improve immediate and long-term ROI ➡️ Analyzing & Optimizing User Patterns with focus on User Acquisition, Activation & Retention ➡️ Working with Development & Marketing teams to meet both production and market requirements

    B2CEdTech

  • Creative Solutions

    B2B Marketer & Sales
    •creativesolutions.si

    Creative Solutions is an award-winning VR/AR studio mostly working with the heavy industries sector. We develop solutions that help our clients present their products in the best possible light both in the sales process as well as at conferences and expos. Verizon, Specular Theory, Akeolab, and Led Luks are just some of our top clients. They value the professionalism and creativity that we bring to every project. We offer AR/VR solutions tailored to our your needs. Please visit http://creativesolutions.si or contact me at [email protected] for more information. I am in charge of the creative part of the company. I mostly work in marketing, growth, and sales. - I plan growth strategies - I execute growth strategies - I analyze growth strategies and recommend improvements. Specialities: #Growthmarketing #VR #AR #VirtualReality #VRMarketing

    Augmented Reality

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