Vanhishikha Bhargava

Founder and Fractional CMO

Delhi, India (+05:30 UTC) English, Hindifrom Delhi, India
Usually responds in 24 hours
$100 / hour
Price per hour
15 min
Time Blocks Available
4.83
10 reviews / 11 sessions
Mon
12
Next availability

Fantastic session, structured with straight applicable advice and long term plan. Also, clear that Vanhishikha has many many years of experience working in the agency for b2b clients and knows how stakeholders think and anticipates their needs. Really grateful. Thank you.

Olga Meaurault

Spoke with Vanhishikha about a SaaS product i am planning to build. She gave rich insights on Product Strategy and positioning, She has the expertise and depth on these subjects. Would very much recommend her.

Rahul Tyagi

Vanhi is very knowledgeable on SEO and marketing in general! Very helpful mentoring session!

Dora Liu

Bio

Vanhishikha Bhargava is an accomplished entrepreneur and B2B marketing consultant specializing in inbound growth strategies for SaaS companies. With over 12 years of experience, she blends marketing expertise with storytelling to craft SEO-driven strategies that help startups build and engage their audiences organically. She has successfully led teams of digital marketers and content creators, working with cutting-edge technologies like machine learning and AI across diverse domains. Her services include marketing strategy, content marketing, copywriting, social media marketing, content advertising, and content atomization, all designed to deliver targeted, inbound-first campaigns that maximize ROI and customer retention. Vanhishikha is known for her tailored approach, ensuring each content marketing strategy aligns with the unique goals of her clients. Notable collaborations include working with global markets for Hootsuite, Shopify, Interakt, Forbes, Semrush and many others. She is praised for her creativity, professionalism, and ability to deliver impactful results, making her a valued partner for startups aiming for sustainable growth. Outside work, she enjoys reading thrillers, coffee, and engaging with her audience on social media with a mix of humor and insight.

Expertise


  • Branding

    I help startups define and refine their brand identity through strategic positioning, messaging frameworks, and visual guidelines. My branding process ensures consistency across touchpoints, builds trust, and differentiates clients in crowded markets, supporting both customer loyalty and business growth.

  • Content marketing

    I develop comprehensive content marketing plans that include audience research, content audits, editorial calendars, and multi-format content creation. My strategies focus on storytelling, SEO integration, and distribution across owned and earned channels to attract, engage, and convert ideal customers, driving sustained organic growth.

  • Go to market strategy

    I design end-to-end GTM strategies for SaaS startups, covering market research, customer segmentation, value proposition, pricing, and channel selection. My approach ensures a clear roadmap for launch, competitive positioning, and rapid adoption, aligning sales, marketing, and product teams for measurable growth.

  • SEO

    I offer holistic SEO strategies encompassing technical audits, keyword research, on-page optimization, and link-building. My process ensures content aligns with search intent, leverages AI tools, and follows best practices to improve rankings, increase organic traffic, and support long-term authority in competitive markets.

  • Social media

    I create data-driven social media strategies tailored to each platform, including content planning, audience targeting, and performance analysis. My campaigns are designed to build brand awareness, foster community, and drive engagement, using a mix of organic and paid tactics for measurable lead generation.

Toolkit


  • Semrush logo

    Semrush

    Extensive use of Semrush for market and competitor research, keyword research, creating content briefs and growth strategies. I can help you explore the various AI tools that the platform has to offer to enable marketing and writing teams.

Experience

  • XgenTech Shopify Agency

    Head of Content Marketing

    Established in 2013, we are a digital agency with our roots in New York. We specialize in design, development and marketing services for Shopify stores. With an innovative and goal-driven approach, our team of eCommerce experts help online businesses launch beautiful websites and optimize them for higher conversions, sales, and revenue. XgenTech is one of the oldest and most trusted Shopify partners, having built over 320 websites across the world, helping merchants take their products to a global market. As a Head of Content Marketing, I am responsible for the following: - Establishing clear brand, marketing and content guidelines - Setting up the HubSpot pillar strategy for content marketing - SEO optimization of the website and content - Creating and executing monthly content marketing calendars - Creating and executing monthly social media marketing calendars - Refreshing and optimizing content for organic performance - Tracking content performance and optimizing efforts - Creating online and web content - In-depth competitor analysis

  • Shopify

    Content Marketer
    •shopify.com

    Shopify is the best E-Commerce Platform that helps you to Sell Online, on Facebook, or in-person in a local or a global market. Making it as easy as taking 5 minutes to go online, the platform is known to have enabled retailers across the world and different industries, take their products online. As a content marketer at Shopify, my role includes the following: - Continually understanding and optimizing documented target market and ideal customer persona - Competitor analysis on content marketing efforts - Aligning with the Growth and SEO teams to understand business goals and objectives - Creating monthly content marketing calendars (TOFU, MOFU and BOFU) - Coordinating with Shopify and Shopify Plus merchants for success stories/ case studies - Creating SEO-optimized content for the blog - Refreshing and optimizing content pieces regularly - Monitoring the performance of content and optimizing strategy to meet changing demands - Building out content for user onboarding on channels like email, WhatsApp and others - Coordinating with partners for collaborative content efforts

    E-CommerceSaaS
  • Forbes Agency Council

    Contributing Writer

    Member of the Forbes Agency Council where I contribute posts on Content Marketing, SEO, Social Media Marketing and Organic Growth to Forbes. As a Forbes Council Member, I also actively participate in networking with industry peers and specialists to deep dive into marketing trends and strategies, and consulting on growth projects for startups/ scale-ups.

  • Wizly

    Marketing Consultant

    My collaboration with Wizly is to help startups and scale-ups with their go-to-market strategies. The role as a consultant includes guiding them with my experience and expertise in product marketing, content marketing, social media marketing and search engine optimization. If you're someone who is unsure about the different marketing strategies you can use to reach your target audience and achieve business scale, feel free to reach out to me here or schedule a call with me on the platform.

  • She Can Hustle

    Founder

    She Can Hustle is an exclusive online community and apparel brand for women entrepreneurs, freelancers and hustlers. Our goal is to keep you company as you step away from distractions to chase your dreams and build a life that you're truly proud of.

  • Content Kettle | eCommerce Marketing Agency

    Founder

    After years of learning first-hand from seasoned D2C Founders on three seasons of our eCommerce marketing podcast, introducing The Content Kettle. We're an all-in-one marketing agency for eCommerce businesses, specializing in helping build your brand and grow your customer base with data-driven tactics like content marketing, SEO, PPC advertising, influencer marketing, content writing, copywriting and more. Reach out to us to know more!

  • Contensify

    Marketing Consultant and Trainer

    I train, mentor and help small-scale teams and individual marketers understand the nuances of digital marketing strategies. My work includes providing marketers with frameworks, industry insights, guidelines, handbooks, custom training workshops and courses to help them upskill and drive higher results for the companies they're aligned with.

  • Contensify

    Founder

    I started Contensify with a simple belief: Most B2B SaaS companies don’t lack content. They lack clarity on how content drives growth. Coming from an engineering background, I saw early on that marketing was being treated as output — not as a system. So over the last 10+ years, we’ve focused on building search and content strategies that actually convert into pipeline, not just traffic. We’ve worked with 100+ B2B SaaS companies including: Shopify, Hootsuite, WebEngage, Haptik, Omnisend, Botim, CashNow and others across martech, AI, fintech, HRTech, and devtools. What we help teams do: → Build visibility across SEO + AI (LLMs) + distribution → Turn content into a consistent pipeline channel → Align positioning, content, and search into one system 11 years in, the biggest shift we’ve leaned into: Search is no longer just rankings. It’s how your brand gets discovered, understood, and chosen. And that’s exactly how we approach it.

  • TxtCart

    Head of Content Marketing

    Turn more abandoned carts into sales with personalized text messages by real people. We text your customers in real-time and convert them into sales. TxtCart adds an automated, human-powered process to merchant's stores that engage customers, provides powerful insights, and drives more sales for Shopify and Shopify Plus stores through SMS text messages. As the Head of Content Marketing at TxtCart, I'm responsible for the following: - Continually researching competitors - Defining and optimizing target markets and ideal customer personas - Creating monthly content marketing calendars - Creating monthly social media marketing calendars - Working with the SEO team and establishing the HubSpot pillar strategy - Creating, publishing, refreshing and optimizing content - Content distribution and syndication - Coordinating with partners for content collaboration - Creating online web content

  • Appikon

    Head of Content Marketing

    Appikon is a team of Shopify experts, building apps that help online stores grow their business by improving their customer engagement, online shopping experience and more. They are popular for their Shopify apps - Back in Stock (acquired by AppHub) and Pre-order. As the Head of Content Marketing, I worked with the team on: - Defining the brand of Appikon and documenting the details - Documenting the target market and ideal customer persona - Creating an inbound marketing plan to implement a content funnel - Creating and executing monthly content marketing calendars - Creating and executing monthly social media marketing calendars - Publishing, optimizing and refreshing content for SEO - Coordinating with Shopify partners for collaborative content efforts - Tracking organic content performance

  • Expert Village Media Technologies

    Marketing Content Manager

    Expert Village Media is an eCommerce web design and SaaS company. Creators of 12 powerful Shopify apps empowering 20,000 brands worldwide, the company is geared towards building solutions that enable online retailers to grow faster. As a Content Marketing Manager, I worked with the team on: - Understanding and documenting the target audience and ideal customer persona - Establishing concrete branding guidelines based on competitor analysis - Creating an inbound marketing plan for Expert Village Media and WISER (their primary Shopify app) - Executing monthly content marketing calendars - Creating content targeted at organic influx through SEO, for sales and account based marketing - Creating ad copies for promotional and seasonal campaigns - Planning and creating email marketing campaigns for user engagement, retention and winback - Managing social media marketing calendars and audience engagement - Coordinating with end-users to create success stories/ case studies

  • ClickPost

    Content Marketer

    ClickPost is a logistics intelligence solution that enables eCommerce brands to improve their post-purchase experience with a carrier recommendation engine, branded tracking pages, automated order status notifications, self-serve NDR management and more.

  • RevTap.ai

    Head of Content and Partnerships

    RevTap is a Shopify and eCommerce analytics tool powered by artificial intelligence that helps online stores increase revenue with actionable business intelligence. The all-in-one intelligence platform brings data from all your marketing and analytics apps to one dashboard. It then uses eCommerce intelligence, backed by industry experts to suggest high-converting marketing strategies that identify untapped market opportunities and increase your store revenue. Learn more: https://revtap.ai/

  • SalesPanda

    Content Strategist

    SalesPanda is an inbound digital marketing software that helps you create a strong online presence, enhance your website traffic and increase lead conversions for your business. With SalesPanda you can create customised engagement windows on every page of the website to convert visitors to leads. These leads then flow into your lead management system triggering automated alerts to you. SalesPanda also provides a content editor with templates for creating marketing collaterals which can be shared via email and social media. Go Digital with SalesPanda.

  • GetSocial BV

    Marketing Content Manager

    GetSocial is a cloud-based mobile acquisition and engagement platform that empowers any mobile app developer with tools to maximize user acquisition, engagement, and retention. For more information check: http://www.getsocial.im

  • Plobal Apps

    Marketing Content Manager

    When it comes to your business, do all the things you love, and leave the rest to us. We handle not just building the apps but also help you get installs and drive engagement. Get more free time with Plobal Apps and start leveraging mCommerce to boost your online business sales! See what we're building, right here: https://www.plobalapps.com/ As a content marketer at PlobalApps, I work with the team on the following: - strategising an inbound marketing calendar - creating content for marketing campaigns - creating content for sales and customer success - distribution of content pieces for maximum traction

  • BRANDLOCK

    Head Of Marketing

    BrandLock improves conversions by identifying shoppers, removing distractions and promoting targeted offers. It is the industry's first consumer-side malware(CSM) solution; increasing online retailers revenue by 10-20% by disabling malware w/in consumer's web browsers which present competitive product ads, page takeovers, affiliate fraud, ad theft, etc. Sign up for a demo here: https://brandlock.io/

  • PushOwl

    Marketing Content Manager

    PushOwl helps online businesses keep their website visitors engaged even after the visitors have left the website. We believe Push Notifications are the future of communicating with one's customers. Although Push Notifications might be construed as yet another way to deliver spam, we think that if done right Push Notifications can bring a lot of value to not just businesses but also end customers. We achieve this by offering customer-friendly web widgets and a detailed analytics dashboard for businesses.

  • Experfy

    Marketing Content Manager

    Incubated in Harvard Innovation Launch Lab and backed by Peter Diamandis, Experfy is a consulting and training platform for AI, big data and IoT with 30,000 data scientists. To address an extreme scarcity of talent in this space, Experfy began as an on-demand marketplace, where some of the world’s most prestigious data science talent bids on consulting projects. In addition, the same experts are engaged in developing training content focused on specific verticals and use-cases. At Experfy, I work with the team to: - create an inbound marketing strategy - set up monthly content calendars - optimize expert contributed content for search engines - distribute and syndicate content - social media management and marketing

  • Squad

    Full Stack Marketer

    At Squad we're reimagining how work gets done. Squad platform helps enterprises scale and automate manual business operations using a combination of artificial intelligence and crowdsourcing. The project included setting up of the initial content pieces required to kickstart content marketing efforts on both customer success and sales side.

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