
Sven Jürgens Consulting
Stuck at $1M ARR? Your acquisition costs just doubled again. I help subscription app publishers break through that ceiling without burning cash. Over 10 years, I've managed $100M+ in profitable ad spend across 20+ app launches. Now I work with 3-5 publishers per quarter who are ready to scale from $1M to $10M+ ARR. What I fix: Your paywalls convert at 3%. I get you to 5-6%. (That's 66-100% more revenue from the same traffic) Your D1 retention sits at 30%. I push it to 35-40%. (Each point = thousands in recovered LTV) Your CPAs rose 300% since iOS 14.5. I find the pockets others miss. (Older demographics, underpriced geos, creative angles your competitors ignore) You've exhausted warm audiences. I build systems to scale into cold traffic. (The difference between $1M and $10M ARR) How I work: You send me your dashboard access. I identify the biggest bottleneck killing your growth. I fix that one thing first. Fast. No 47-page strategy decks. No "let's optimize everything at once." Just rapid diagnosis and targeted execution on what moves the needle. Recent wins: Meditation app: 23% paywall lift in 14 days by switching from feature-focus to outcome-focus Language learning app: 32% lower CPA by targeting 35-49 year olds instead of 18-24 Story game: 47% LTV increase after restructuring onboarding around user jobs-to-be-done Who this is for: Subscription app publishers doing $1M+ ARR who hit a ceiling. CEOs tired of agencies who "test stuff" without understanding mobile psychology. Teams who know their product works but can't crack profitable scaling. Who this is NOT for: Early-stage apps still validating product-market fit. Publishers looking for cheap growth hacks. Write me a DM and unf*ck what is holding you back right now.








