UI/UX Designer, Wordpress Expert, EdTech Founder & Content Creator
Working with Stella Guan was eye-opening for our up-skilling platform. As the founder of Path Unbound, a leading UI/UX academy, Stella brings a wealth of knowledge. Her incredible experience in the field provided us with no-nonsense, practical feedback on improving our platform. She also offered valuable advice on expanding our offerings. Her insights were clear and actionable. If you need expert guidance and honest advice in business or design, I highly recommend working with Stella. She's a fantastic mentor and I really enjoyed our conversation! ✨
Stella is a superstar!! I loved our conversation, she was so passionate, open, honest, and completely invested in my own success. It felt incredible to discuss a range of topics with her on this call related to my landing page, conversions, etc. I'll definitely be booking in another slot with her - highly recommend if you're looking for a no-bullshit, warm, and all-in mentor for your startup. Thank you Stella! x
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Stella is knowledgable, thorough, and incredibly helpful. We went through my website and landing page, and she gave me both big picture and granular details on what was working, what wasn't, and how it could be improved. She's tough but friendly, and she has an incredible eye for detail. I got a lot of great information in a short time. I highly recommend a session with her.
Stella Guan is an award-winning multidisciplinary designer, creative director, educator, speaker, and entrepreneur creating beautiful, functional, and storytelling-based designs. After a decade of a successful career as a designer working with Fortune 500 companies, Stella took an entrepreneurial path and founded Path Unbound, a UI/UX design school providing customized educational programs for people who want to make design a career. As an educator, she has worked as an adjunct faculty member at Fashion Institute of Technology and New York College of Technology and Lead Visual Design Instructor at General Assembly. Stella has more than 15+ years of experience in WordPress design and development and has created high-converting websites for clients from many industries. As a founder/designer with years of experience working for marketing teams before her entrepreneurship journey, Stella is well-versed in marketing and product development.
I am a bootstrapped founder of an education startup since 2020. I have expertise in optimizing expenses for bootstrap founders, being resourceful when funding is not yet an option and many tried-and-true learnings.
As a visual designer with experience creating brands in the past 12 years, I can share best practices and practical, actionable tips on how to build your brand, design your brand and communicate your brand.
My education startup primarily focuses on content marketing, which has been bringing consistent flow of students for our school. I can share the tips and tricks of content creation and marketing.
I am an experienced, multidisciplinary UI/UX designer with over 10 years of experience designing products for Fortune 500 companies and small businesses alike.
As someone who once struggled with confidence and self esteem, it took me too long to start a business. In our sessions, I can talk about how to approach business with the right mindset that leads to a problem-solving mindset with quick ability to brainstorm and execute.
My ed-tech startup is built entirely with no-code tech stacks and it has been working smoothly for our tech-enabled business, which allows for my co-founder and I, both non-tech founders to run a complex business without big upfront capital.
Most of my customers and conversions come from personal branding and thought leadership through video and blog article content creation. With a personal brand since 2012, I can share my experience building a personal that leads to businesses.
My startup is entirely remote and our team is entirely distributed. I have been successfully working remotely 100% while traveling the world, living a digital nomad lifestyle.
As a UI/UX designer with more than a decade of experience, I am well-versed in most design tools, including Figma. If you need help with Figma tutorials or a quick crash course, we can schedule some sessions together.
I use Medium extensively for personal branding and lead generation by creating high-quality organic blog articles that focus on thought leadership. We see a high percentage of conversion from customers who contacted us after reading my Medium articles.
Our school has used Teachable to launch a few of our courses and I have extensive experience with the platform. We tested and implemented multiple features. If you need help with the platform, including deciding whether or not to adopt the platform or needing help setting up the platform, I can help you with that.
Our school has used Thinkific to launch a few of our courses and I have extensive experience with the platform. We tested and implemented multiple features. If you need help with the platform, including deciding whether or not to adopt the platform or needing help setting up the platform, I can help you with that.
My businesses use Notion exclusively as our CRM and project management system. I have extensive experience setting up Notion for business, especially customizing it for productivity.
I have helped marketing agencies build landing pages with Unbounce. I am very familiar with the platform both using its classic builder and new smart builder to implement landing page designs.
I am a power Wordpress user having designed and developed numerous websites using the platform that range from small-scale websites for clients to large enterprise-level websites.
My education company Path Unbound utilizes multiple technology and platforms to deliver valuable education content to students looking to launch their careers in UI/UX.
My education startup is a tech-enabled business built with no code tech stacks. I have years of experience working through technical obstacles as a non-tech founder and achieved success in building solutions that works for us.
I have been a UI/UX designer for over a decade with experience designing products for Fortune 500 companies and small business alike. I'm experienced in providing design solutions and design advice for startups.
I have been a UI/UX product designer for over a decade with experience designing products for Fortune 500 companies and small business alike. I'm experienced in providing design solutions and design advice for startups.
In my freelance design career, I specialize in designing and building beautiful and effective landing pages for tech startups. I have in-depth knowledge in designing websites and web pages optimized for marketing success.
I started in the design industry with a specialization in graphic design working at creative agencies. I have served multinational clients big and small and have keen eyes for visuals.
A list of past and upcoming speaking engagements: 1. RGD (Registered Graphic Designers) In-House Design Conference. Ottawa, Canada. April, 2019. 2. NAAAP National Leadership Convention. Kansas City, Missouri. August, 2019. 3. HOW Design Live. Boston, Massachusetts. May, 2020. 4. Alt Summit. Palm Springs, CA. March 2020. 5. Web Directions Summit, Sydney, Australia 2022
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Path Unbound is a student-first, designer-founded school with university-level design foundation training, personalized 1:1 mentorship, and premium portfolio training for high-paying careers in design.
This Uncommon Life is the ecosystem for launching and growing a profitable solo business you can take anywhere. Build your Plan A, not Plan B.
Bezier Home is a post modern, multi-functional furniture brand focusing on statement designer furniture at a friendlier price. The brand is currently on pause until further notice.
Teach visual & UX design fundamentals, principles and best practices to a diverse group of adult learners.
Adjunct Faculty, Department of Communication Design. Teaching Senior Portfolio to BFA students.
Adjunct Faculty, Department of Communication Design at School of Arts and Design. Teaching Color Studies.
•Create high-quality visual design across digital platforms, including mobile UI, landing pages, microsites and interactive infographics •Lead major brand refresh initiatives. Compiles brand guidelines and provides creative direction for different brand components, such as video, email marketing, data visualization and motion graphics. •Art direct visual styles for the J.P. Morgan website and mobile applications. Direct photo shoots and video productions to ensure that the end product reflects the premium visual standard of the J.P. Morgan brand •Collaborate with Head of Digital Strategies to elevate the digital presence of the J.P. Morgan brand by implementing a “digital-first” approach
Teach employees graphic design theories, Adobe programs and HTML/CSS courses.
Macquarie Group is a global provider of banking, financial, advisory, investment and funds management services. Role & Responsibilities: •Lead Macquarie Capital’s digital design projects in North America. Design and code HTML emails, website landing pages and mobile interfaces for internal and external clients. •Designed high-quality graphics for client presentations, investor pitches, RFPs etc. Create brochures, posters, invites etc. for events and conferences. •Designed custom brand identities for external consortiums. •Strategically expanded the group's digital capabilities in video, animation, and interactive web contents. Direct onsite video shoots and provide technical supervision to productions. •Reviewed and ensured that all marketing materials produced are brand consistent across channels reflecting the premium quality of the Macquarie brand.
1E is a software lifecycle automation company empowering the world’s largest and most distributed organizations to simplify and speed up the complete software lifecycle. Role & Responsibilities: •Led design of marketing collaterals, social media graphics, trade show signage, web banners, landing pages, infographics, 2D and 3D animations. Directed, shot and edited weekly webinars, technical expert interviews and corporate promotion videos. •Developed video and graphic marketing content strategies that focus on driving demands for products. •Led corporate re-branding and website re-design.
Advantages is a branding, marketing and design agency that helps clients get their businesses noticed. Originally a printing company, Advantages is now a full-service creative agency with a diverse roster of clients. Role & Responsibilities: •Led design of multiple award-winning responsive websites. •Led HTML and CSS customizations for Wordpress websites. •Designed mobile app UI/UX in collaboration with developers. •Managed multiple projects and communicated regularly with clients to ensure that design is on brand while meeting deadlines and expectations. •Supervised and art directed junior designers on creating pixel-perfect designs.
Blue Ocean Network (BON) is an English-language television news network based in China. It is the first privately owned Chinese commercial TV network. Roles & Responsibilities: •Produced video content and wrote scripts for prime time news segment. •Directed anchors in studio during live taping for daily broadcast. •Edited news packages for daily broadcast. •Supervised interns on reporting and editing assignments.
TLC Marketing is a global award-winning promotions agency specializing in reward campaigns, loyalty schemes and incentivizing consumer behavior. Roles & Responsibilities: •Designed presentations and email newsletters for marketing campaigns. •Designed motion graphics animations for new business pitches.
Asia Society is the leading global non-profit educational organization dedicated to promoting mutual understanding and strengthening partnerships among peoples, leaders and institutions of Asia and the United States. Roles & Responsibilities: •Edited video interviews with artists, photojournalists, political activists etc. •Produced multimedia contents on a daily basis in Drupal.
