Sergey Keller

Growth Product | Solution Architect | Founder / CTO @ gosu.team | Growth @ pibox.com

Warszawa, Poland (+01:00 UTC) English, Russianfrom Karaganda, Kazakhstan
Usually responds in 2 days
Free
Price per hour
15 min30 min
Time Blocks Available
4.88
6 reviews / 12 sessions
Tue
20
Next availability

Bio

If you are reading this, then the first gate of my mentor funnel is passed. Thank you. šŸ™ I follow a simple framework for my work-life style: Learn, make an Impact, have Fun, and be Empathic (LIFE). Over the last few years, I have been a part of fast-growing businesses that are capital efficient and growing by +50-100% YoY in Revenue. The adventures I succeeded in during this crazy startup experience are: – establishing data-driven product culture – creating a product-led growth unit (PLG) – building the business operations department from the ground up – fixing churn – architecting data infrastructure and developing a business intelligence system – optimizing the Freemium model, creating more revenue through the experimentation process – other small missions that strengthened me as an architect Feel free to grab a slot with me šŸ“ˆ

Expertise


  • Conversion rate optimisation

    You have a product. Leads are not converting. The next step is to look into your funnel, find the gaps, and define hypotheses based on the research you did with the dropped off users.

  • Customer success

    When we created product funnel for PandaDoc I was involved in a strategy for churn. Another word for churn is success. Winning at churn is not possible without setting the right process for the Customer Success team. Looking into starting your own success team? Simply start polling your customer base offering free help, call them.

  • Data science

    I have expertise in data science, tech stacks, and business, which allows me to come up with a solution for such topics as churn, conversion optimization, PLG, and improving revenue funnel. Feel free to call me for advice or brainstorm session. Happy to help and spread the good vibes.

  • Design / UX

    I follow simple rule here: one-click action — hide complexity behind the scene. I apply new techs to enable this rule. This is especially important when you create product-led growth — replacing a step in the critical path increases conversion rate. Why adding cognitive load on a human?

  • Growth marketing

    The 'Growth Hacking' term nowadays is used like a hype train. I prefer focusing on Growth Engineering. It is a set of rules consisting of design & UX principles, baked with data analysis, some stats knowledge is required. And don't forget to put your custom ideation sauce on top.

  • Product management

    I set roadmaps, prioritize features, build a data-driven culture for the rest of the organization, and set the vision for the future. My role is to enable Revenue Funnel with our product-led growth initiatives.

  • Product market fit

    Looking to analyze the initial pre- and post-release strategy for your product? Let me know your thoughts and ideas, I how to look for the signals before wasting your time. Also, some say PMF is a myth. I believe it's just a matter of marketing requirements, user research and data analysis

  • Technology and tools

    I specialize in full-stack web development and architecture. I outline 3 main directions: Python, JavaScript, Data Engineering. For external 3rd party SaaS tools, I've had worked with CRMs, BI and Analytics, Project Management, Data pipeline, Tooltip systems.

Toolkit


  • Amplitude logo

    Amplitude

    In general, most event-based analytics help easily navigate into SQL-less data-driven world. I prefer such tools and now using Amplitude. It helps to build cross-cutting analytics

  • JavaScript logo

    JavaScript

    I built many interfacing using modern frameworks like Angular or React ecosystem. I can tell that lots of UX depend on how performant your web-app is and that depends on following modern frontend technologies

  • Python logo

    Python

    Python is a powerful language that can help you to bootstrap your startup in a really fast way. Python can also deal with a variety of data science and machine learning projects, having a strong open source community behind.

Industries


  • Software

    Software Development We specialize in scalable software architecture for any type of products: B2B, B2C, SaaS, or Enterprise. We can build your MVP, scale your product, build your engineering team, and help you integrating AI.

Experience

  • gosu.team

    CEO
    •gosu.team/

    Gosu team is a network of highly skilled software builders, operators, and advisors.

    SaaSB2BB2CDigital AgenciesArtificial IntelligenceAugmented RealityCloud ComputingCyber SecurityLegalTechMachine Learning
  • BADIdeas.fund

    Investment Committee

    Angel Investor at CEE Baltics Region Syndicate, 100k+ pre/seed round investments.

    Venture Capital
  • Apollo.io

    Growth Product Manager
    •apollo.io/

    Led virality and feature adoption improvements

    B2BSaaS
  • Salto Network

    Growth Advisor

    Helping startups to enhance their product-led growth. Salto is becoming the largest curated invite-only network of founders + senior startup talent in CEE. It's founded by Pipedrive's co-founder Ragnar Sass, backed by Skype, Bolt founders, and the renowned serial entrepreneur Taizo Son to name a few.

  • PandaDoc

    Product Analyst

    First to become a product analyst in the company. Various topics covered and learned how to build a data-driven culture (not alone for sure)

    B2B
  • PandaDoc

    Software Engineer

    Joined the company as the first Full Stack Engineer, being responsible for product development. Architect of initial data infrastructure for Business Intelligence and Operations. Tech-stack: Python, Django, asyncio, JavaScript, React, Redux, Redux-Sagas, PotgreSQL, DDD, Celery, pandas, Kafka, Redshift, docker, Tableau, SQL window functions, CQRS, websockets, AWS

    B2B
  • wargaming.net

    Software Engineer
    •worldoftanks.com/

    Building web services for WG games. Focusing on optimization for signups.

    Other
  • XIM

    Software Engineer

    As a backend developer helped to deliver prototype of IoT product based on Z-Wave protocol that ensured future product development. Worked closely with product stakeholders and UX research team. Tech-stack: Python, Flask, gevent, ZeroMQ, MongoDB, Archlinux ARM, python-openzwave, git

  • Itransition Group Ltd.

    Software Engineer

    As a L1 engineer moved quickly on by the professional ladder. With customer success experience developed full stack web solution for a danish startup Dealcircle mainly providing: - Feature implementation and designing architecture - Back-end, front-end development. - Performance optimization - Building development operations from scratch. - API integration (Google, LinkedIn, Slack and so on) - Entry level project management activities: feature and request handling, expectation and risk management. - UX development. - Working within international team Also supporting a few enterprise legacy systems built in Scala and Java. Technologies used: Python2.7, Django, JavaScript, jQuery, PostgreSQL, Apache HTTP Server, git, inhouse bash scripts for deployment.

  • Itransition Group Ltd.

    Technical Support Engineer

    A as a part of customer success team delivered better experience for clients and internal teams. Application and system level monitoring via tools like Newrelic and Zabbix. Handling urgent request to maximize customer trust and deliverability. Maintaining JIRA workgroup administration and creating workflow for development teams. Database backups (MS SQL). Working on environment automation with Python.

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