ASCENDIA TECH
Building Something Cool (Growth)
An Edtech Ecosystem
Oluwabunmi Balogun
Growth || Product Marketing Lead || Startup Mentor
London, United Kingdom (+00:00 UTC) Englishfrom Lagos, Nigeria
Usually responds in 15 hours
Free
Price per hour
30 min
Time Blocks Available
5.00
10 reviews / 15 sessions
Fri
16
Next availability
I had a great call with Bunmi. He's very knowledgeable and experienced across a large spectrum of industries. He gave me a lot of great actionable advice on how to collect data from existing customers and communities to identify my go-to niche market. I'm looking forward to continuing to get Bunmi's guidance on my business!
Stephanie Houng
Oluwabunmi is an expert in his field and an amazing mentor. He helped me to form a basis for my marketing strategy and gave me some valuable advice. Definitely recommending him.
Alexander Gusev
Great guy who knows his market really well. We hope to do more business together in future
Nicolai Thomson
Bio
Global Growth Marketing professional successful in campaign development and program management. Forward-thinking and analytical in tracking markets and optimizing strategies for best results. Excels at partnering cross-functionally to generate outstanding results. A proven growth expert who has successfully built brands from 0 to 10x growth. Built several million-dollar businesses, I have shown over 3 years of experience in using the power of data in product marketing and branding. I have successfully acquired digital leads for businesses of up to the tune of 14 billion Naira and acquired up to 200,000+ users for businesses across Africa. A Committed manager with exceptional leadership, organizational skills, and communication abilities leads high-performing cross-functional teams. Leads projects, company operations, and business growth.
Expertise
Advice on funding
Raised up to $1,000,000 in total for startups. I can help you with ideas on how to attractive investors. I have that affiliation with some of the biggest VC’s in the world today.
Go to market strategy
A comprehensive plan businesses use to bring a new product or service to market. Typical GTM strategy includes target market profiles, a marketing plan, and a concrete sales and distribution strategy.
Growth marketing
Own growth campaigns & experiments of AARRR funnel Expertise in using tools like Metabase, Adjust, Mixpanel, Google Analytics, and other internal tools in connecting data stories and making data-driven decisions. Generate loan portfolio of up to 14 Billion Naira per month. Generate App Installs of up to 20,000 users per month. Monitor plans to meet deadlines, budget, and quality standards. Find new channels for acquisition and experiments
Toolkit
ActiveCampaign
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Google Ads
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Ahrefs
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Buffer
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Google Analytics
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
HubSpot
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Jira
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Mailchimp
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Mixpanel
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Semrush
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth Mentor.
Trello
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Zoho
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Zoho Social
Been using this tool for a while now and it’s one I certainly have an experience in using this tool and I’ll be more than happy to help you out. Book a session with me on Growth mentor.
Industries
FinTech
A proven growth expert who has successfully built brands from 0 to 10x growth. Built several million-dollar businesses, I have shown over 3 years of experience in using the power of data in product marketing and branding. I have successfully acquired digital leads for businesses of up to the tune of 14 billion Naira and acquired up to 200,000+ users for businesses across Africa.
Social Media Advertising
A Committed manager with exceptional leadership, organizational skills, and communication abilities leads high-performing cross-functional teams. Leads projects, company operations, and business growth.
E-Commerce
A proven growth expert who has successfully built brands from 0 to 10x growth. Built several million-dollar businesses, I have shown over 3 years of experience in using the power of data in product marketing and branding.
Experience
Zunoma
Account Growth Manager ( EMEA )* Driving demand generation for its digital security services (SaaS) *Account based B2B/B2G marketing *Driving growth of its Evalidate App. A digital security verification system using QR code technology. - Tech Sales *Overseeing its International Market Operations *Identify upselling and cross-selling opportunities within existing accounts. *Develop and implement account growth plans and strategies. *Negotiate and manage contracts, ensuring compliance with terms and conditions. *Monitor contract performance and ensure timely renewals or renegotiations.
Pocketfood (500 Global '24)
Head of Growth*Building an A-player team of 14 consistently beating quarterly and yearly objectives. * Cracked its B2B revenue model. Responsible for generating over 70% of its cash flow. * Manage sales and invoice generation. *Hit Revenue of over $150,000 within 6 months *Conducted regular market analysis, keeping updated on trends, activities, risks, and opportunities. *Identified opportunities for revenue growth, implementing measures for capitalizing on market needs. *Successfully grew company profits by designing and implementing innovative growth strategies. *Drove the organization into 500 Global, Baobab Network and raised over $122,000 in funding *Improved company performance by reviewing, analyzing, and developing operational processes *Monitor plans to meet deadlines, budget, and quality standards *Owned growth campaigns & experiments of its AARRR funnel.
EduCrate
Growth Marketing SpecialistEduCrate is an EdTech startup facing global learners. We offer an online tutoring marketplace for International Baccalaureate Diploma Programme (IBDP) education. *Grow user acquisition *Grow educators list. *Ran engagement campaigns to grow user activities in the app. *Drive strategy and planning to achieve PMF. ( Verified Beta test ) with paying customers. *Work with partnership team for expansion *Work with the partnership team for expansion within the UK, China and Africa
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SBC’s Afritech Portfolio is now approaching $1B and has demonstrated an IRR of 179%, performing within the top 5% of global funds. For the first time, SBC is providing angel investors access to deals via the Africa Founders Impact Syndicate. *Manage the setup of its African Syndicate as a founding member. *Syndicate setup, admin & optimization; including regular management, governance, and compliance. *Reviewing its research, data gathering, and investment analysis to aid decision-making. *Deal Ops, creating and supporting the process around Investment d & Due diligence; generally and on a deal-by-deal basis. *Maintaining connections with LPs, investors, and other stakeholders of its African syndicate decision-making.
*Served as its African syndicate Chief of Staff for its African Accelerator. *Handle visibility and positioning for the ASIP accelerator, *Conducting market research, and advising on marketing strategies to over 10 startups in its cohort 4 *Oversaw combined funding of up to $180,000 to startups within its cohort 4 program in Africa
*Led Lendigo's marketing team of 7 *Own growth campaigns & experiments of Lendigo's AARRR funnel *Expertise in using tools like Metabase, Adjust, Mixpanel, Google *Analytics, and other internal tools in connecting data stories and making data-driven decisions. *Generate loan portfolio of up to 14 Billion Naira per month. *Generate App Installs of up to 20,000 users per month. *Monitor plans to meet deadlines, budget, and quality standards. *Support managers in maintaining full compliance with contractual obligations, developing procedures *Find new channels for acquisition and experiments. *Analyzed sales reports to determine areas for cost reductions and new targets.
E-CommerceSaaSB2BB2COtherVenture Capital
10mg Pharma
Growth Operations ConsultantCompany Name: 10MILESGREEN LTD *Using analytical tools to measure the success of the organization, I was in charge of making recommendations for improving current marketing strategies. *Plan and execute new marketing campaigns. *Suggest new practices and workflows to improve the company's marketing efforts. *Managed over 4 different campaigns responsible for driving revenue of over $300,000 with over 150,000 monthly patients.
Jenesys AI
Growth Operations Consultant*Assisting with planning market research and entry into the African Market. *Planning the GTM strategy and tactical approach both in Africa and Europe. *Hiring and managing a minimum of two expert-level field sales with a network within the company's target market. *Give advisory on funding. Raised over $1.1m. BACKED BY ANTLER
● Developing and executing various digital marketing strategies from awareness to the advocacy stage; ensuring that prospects become long-term customers of the company. ● Generate product development ideas based on the data gathered from online channels by analyzing competing offerings and feedback from customers. ● Create and distribute weekly content that creates awareness of our products, engages our target market, and converts them to customers. ● Drive increased revenue and profit to achieve the Company’s ambitious growth. ● Planning and coordinating the implementation of business plans and the penetration of new markets digitally.
E-CommerceSaaSB2BB2COtherVenture Capital
Sidebrief (Techstars '22)
Growth and Community Lead*Developed and executed various digital marketing strategies from awareness to advocacy stage; ensuring that prospects become long-term customers. *Grew Sidebrief's business community to over 13,000 users. *Drove increased revenue to over $150,000 *Built and grew brand equity. *Managed all of its email marketing activities. *Drove and Led all marketing engagements and activities *Managed all of its social media and content activities. BACKED BY TECHSTARS
My best written content
- https://businessday.ng/interview/enterpreneur/article/balogun-oluwabunmi-entrepreneur-using-ai-to-redefine-africas-marketing-space/
- https://nigeriannewsdirect.com/how-i-started-business-at-age-11-in-primary-school-25-years-old-tech-ceo/
- https://www.vanguardngr.com/2023/04/startup-growth-right-marketing-attracts-customers-investors-tech-expert-balogun/