Nikki Elbaz

Improving lifetime activation for SaaS like Shopify, Elevar, and Sprout Social

Bet Shemesh, Israel (+02:00 UTC) Englishfrom Detroit, United States
Usually responds in 2 days
$95 / hour
Price per hour
30 min
Time Blocks Available
4.99
33 reviews / 58 sessions
Mon
12
Next availability

Bio

Heya :) Previously the Head of Email for the Copyhackers Agency, my micro-agency helps 7-8 figure SaaS and ecomm brands like Shopify, Four Sigmatic, and Elevar hit that elusive $1:$40 ROI. Let's talk if you want my eyes on your emails... if you've got engagement questions... even if you're just starting out with email. Oh and get my actionable email insights at nikkielbaz.com/subscribe.

Expertise


  • Conversion rate optimisation

    Struggling to meet your sequence goals? Let's dig into your campaign metrics, funnel strategy, and copy – and uncover opportunities and strengthen weaknesses.

  • Copywriting

    Dubbed “the Queen of Emails” by too many people to count – and “one of the most courageous copywriters” by the original conversion copywriter, Joanna Wiebe of Copyhackers.

  • Email marketing

    I've written and tested thousands of emails for big, bold SaaS and ecomm brands like Shopify, Doodle, and Four Sigmatic. With re$ults like a 74% open rate and 64% increase in paid conversions. Email's one of those unicorn forms of marketing that hits every stage of the user journey – and there's an email sequence that can help you meet whatever goal it is you have. Onboarding... abandoned cart... refer a friend... upsells... webinar show up... NPS... should I keep going??? :)

  • Sales

    I'm on a mission to turn cold email into a viable part of your marketing strategy. Yep, not your sales strategy – your marketing strategy. When done *right*, cold email can generate leads (obvs) but build relationships too. I've done this for Lemon, SproutSocial, and Loyalsnap – in a way that keeps brand dignity intact – and can be used again and again.

Toolkit


  • Intercom logo

    Intercom

    If you're a SaaS brand and you're serious about offering a fluid user journey to your customers, Intercom is my recommendation. I became an affiliate because I seriously believe that the product – and the team behind the product – will make your user journey that much more effective.

Industries


  • Consumer Goods

    Plotting and writing lifecycle emails for eComm giants like Nectar, Four Sigmatic, and Glowforge – from welcome sequences to abandoned cart notifications to your everyday campaigns

  • SaaS

    Plotting and writing extensive behavioral sequences for SaaS unicorns like Shopify, Sprout Social, and Wordable – from onboarding sequences to upgrade sequences to standalone pricing upgrade emails

Experience

  • Nikki*Elbaz

    Email Strategist + Copywriter
    •nikkielbaz.com

    Strategic email sequences retain that necessary-but-annoying human touch – even as companies automate every customer touchpoint. What am I talking about? Test drive a sequence at nikkielbaz.com.

    E-CommerceDigital AgenciesSaaSB2BB2C
  • Copyhackers Agency

    Sr. Email Copywriter
    •copyhackers.com/copywriting-agency/

    Breakthrough or Bust. That's how we define the copy we write at Copyhackers. Which means lots of heart palpitations, but also lots of conversions. <3 (Read more here: https://copyhackers.com/2020/01/breakthrough-or-bust-emails/)

    E-CommerceDigital AgenciesSaaSB2BB2C
  • CopyTribe

    Co-founder

    Intensive copy fundamentals + biz dev course that sees results like: *400% price increase *20% raise *confidence to quit job and go full-time freelance

  • Poof Creative

    Brand Strategist + Copywriter

    • High-dived into customer's shoes, hearts, and WALLETS with a lethal combination of research, focus groups, interviews, industry analyses, and more.  • Turned glazed-eyed viewers into heart-pounding consumers with conceptual and verbal branding that felt like their soul mate. • Threw on the glitter (and purpose) via collaboration with highly-skilled designers and illustrators.

  • Clive NY

    Creative Copywriter

    All the fun branding stuff: we named companies, wrote taglines, mission statements, print ads...

    B2CB2B
  • Aish HaTorah

    Teacher + Mentor

    • Got students' hands dirty with tactile lessons that brought Jewish values to LIFE (l'chaim)! • Had my girls rip-roaring through Hebrew texts with tune-up literacy training • Transformed blushing tweens into confident givers via unique community engagement programming, Girls' Club

  • Know Advertising

    Copywriting Intern

    • Fetched the coffee...um, NO. • Breathed life into stale, stale messaging via conceptual and visual rebrands. • Crafted lean-mean-clean ads, PR pieces, and social media content. • Channeled my starry-eyed idealism into a crazy-fun non-profit guerilla marketing stunt.

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