All mentors

Kevin Veitia

Digital Ad Ninja 🥷 | Learn How to Scale Ads & Grow Your Business | Ex-Canva, Starbucks | Meta & PPC Mentor

Biarritz, France (+01:00 UTC) English, Spanish, Frenchfrom Miami, United States
Usually responds in 13 hours
Free
Price per hour
30 min
Time Blocks Available
4.99
365 reviews / 436 sessions
Thu
15
Next availability

Woah, I don't even know how to start this review. If I had the option, I would give Kevin more than 5 stars as he deserves way beyond that. Around a week before our meeting, he sent me a meeting agenda that includes questions that would help him better understand my campaign details and problems, so I could tell that he was already well-prepared for the meeting which was my first impression of him. And then during the meeting, he offered to extend our meeting from 30 minutes to 1 hour because he had a canceled meeting after, which was really generous of him! Of all the meetings I've had regarding PPC and growth marketing, he's definitely the one that provided the most value. He really is an expert in his field and talked about different audience targeting methods and testing strategies and analyzed each step for me. It wasn't until this meeting with him have I realized that I was missing so many key points on my first campaign which was why I failed. The suggestions he gave me were unlike the conventional ones I've received from those dropshipping mentors that charge a few grand, so I'm really grateful for his help. He's one of the most organized mentors I've ever had and I would really recommend him if you're looking for constructive help and to really grow your business. I am looking forward to our follow-up call!

Tiffany Lin

As a founder, it can be challenging to determine the best areas to focus on in order to achieve optimal results. Kevin has been instrumental in helping me reorganize my approach to advertising and identifying key areas where I should concentrate my efforts to attain measurable outcomes. What truly stood out about Kevin is his humility and genuine nature. Even before our meeting, he proactively sent me an agenda and questionnaire to complete, ensuring that I could derive maximum value from our discussion. Kevin is an absolute superstar! I thoroughly enjoyed listening to him speak on various topics, and I found myself wishing our session wouldn't end. His knowledge extends beyond the current marketing landscape and encompasses insights from past decades as well.

Khaled Ehsan

If you're looking for a GTM strategy, you need to talk to Kevin. He asks THE questions you never think about yet are so important to answer as you start a new business. He easily dances between the big picture and daily tactical tasks, and most importantly, he is there to cheer you on. I genuinely feel like I can do better every time I have a call with him. Also I feel like he knows 17 billion people he can connect you with when you need help. Thank you as always Kevin :)

Alifa Putri

Bio

Methodology. Strategy. Structure. I often see marketers go for quick wins and low-hanging fruit. They make the mistake of confusing this approach with strategy. But tactics don't make for scalable, sustainable results. Strategy and methodology do. If you want to know how I achieved a $0.03 CPA for Canva, grew their userbase by 250,000 in just a few months, and gave their brand more visibility than if they took out a Superbowl ad for a fraction of the cost then contact me today. I'll mentor you through the mindset and methodology I used at Canva, Starbucks, Ground News, Iberia Airlines, and more. You'll learn how to forecast, and put together an A/B testing matrix, how to maintain discipline and focus as an advertiser, and, of course, how to achieve explosive growth and juicy returns. Let's talk. 📣 NOTE: As of September 30th, 2024 any individual who books a call with me also consents to having our mentorship calls recorded and clips of that recording used in my social media posts. Clips will never be published without your consent. No business data will be shared. Thank you.

Expertise

  • Growth marketing

    I've built websites that have scaled to 1,000,000 MAUs, have added hundreds of thousands of users in just months to popular apps like Canva, and have developed winning methodologies and frameworks for scaling user acquisition through paid advertisement. I'd love to share what I've developed with you.

  • PPC strategies

    Acquired a $0.03 CPA (Meta) and have scaled Google Ads accounts from $0 - 1,000,000 in spend. Contact me to learn how to do the same for your business.

  • Remote work

    I've been working from home since 2012. Whether you are looking for advice on tools, how to communicate effectively with teams, ergonomics, and desk setups, I can help you WFH more effectively.

Toolkit

  • Google Ads logo

    Google Ads

    ⭐ Familiar with Search & App Install Ads primarily. ⭐ Grew Ground News' userbase by 400,000 qualified users (conversion rate of 5% vs industry average in news of 0.5%) ⭐ Average ROAS of 2.5x in a highly competitive niche (news)

  • Drip logo

    Drip

    I've used Drip as part of my e-mail marketing stack for the past 3 years. I've come to prefer it to better known options like Klaviyo and Mailchimp at this time. That being said, if you are looking solely for email marketing advice there are better mentors on here.

  • Meta Ads logo

    Meta Ads

    Paid Ads: ⭐ Achieved a $0.03 CPI on behalf of Canva ⭐ Grew Canva's userbase by 250K ⭐ Average 15x ROAS for e-Commerce clients ⭐ Achieved a $0.01 CPE for Starbucks (Qualified Engagements) Organic Social Media: ⭐ Grew Iberia Airlines' Facebook page from 100,000 -> 1,000,000. ⭐ Press-recognized for delivering exceptional customer experience on behalf of Iberia Airlines.

  • HubSpot logo

    HubSpot

    My CRM of choice. I've been using it on-and-off since 2016 or so. If you are looking solely for Hubspot advice there are likely better mentors on here, though.

  • Mailchimp logo

    Mailchimp

    I've used MailChimp in some capacity or another since 2012. That being said, if you are looking solely for email marketing advice there are better mentors on here.

Industries

  • SaaS

    I have significant experience marketing SaaS products. I've worked for B2C companies like Canva and Ground News, in addition to B2B companies like Slickplan, Altium, Jenfi, and others.

  • B2B

    I've run advertisements for B2B companies in half a dozen industries. I can share the nuance of how to market B2B products or services and what best practices will lead to success.

  • B2C

    I've worked with dozens of B2C businesses in myriad industries ranging from e-Commerce to SaaS. If you can think of an industry, I've probably marketed some product of service to consumers in it.

  • E-Commerce

    I have 7+ years of experience running paid ad campaigns for e-Commerce shops focusing on everything from apparel to home decoration. The highest ROAS achieved was 15x (Meta Ads)

  • EdTech

    Since 2018 I've been running paid advertisements for PASCO, one of the world's most respected providers of sensors, data loggers, lab equipment, software, curriculum, and teacher resources for physics, chemistry, biology, environmental science, and engineering K-12 and higher education classes. In addition to PASCO, I worked on Ground Ed, the education-focused product from Ground News.

  • FinTech

    I've worked with Jenfi, a fast-growing revenue-based financing startup in Southeast Asia since 2020. I am happy to share experiences, best practices for marketing, and anything else I've learned while there.

  • Real Estate

    I've worked with over a dozen realtors in Miami and Los Angeles on creating Lead Gen campaigns targeting both buyers and sellers. I can offer advice on creating lead magnets, targeting, and creative.

Experience

  • OuiGrowth

    Founder | Digital Advertisement Specialist

    OuiGrowth is an online digital marketing agency focused on PPC ads for consumer-facing businesses. Responsibilities and achievements include: ⭐️ Founding and leading a company that focuses on providing social media and web marketing services to businesses of all sizes. ⭐️ Developing a portfolio that includes dozens of clients from all over the world including Altium and Slickplan. ⭐️ Attaining more visibility for client campaigns than many television shows. SPECIALTIES: Social Media Marketing | Community Management | Paid Facebook Ads | Paid Social Acquisition | Content Writing | Graphic Design | Social Media Strategy

  • Ground News

    Growth Marketing Director

    ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ MARKETING RESPONSIBILITIES ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Led ad strategy for Google Ads, Meta Ads, Twitter Ads, and Reddit Ads in the US, UK, Canadian, and Australian markets. ⭐️ Attained a $0.60 cost-per-install. ⭐️ High-watermark ROAS of 240% in a difficult niche using Google Ads (news) ⭐️ One of the founding members of Ground News' marketing department. Helped set growth strategies and structure the department. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ GROWTH & PRODUCT RESPONSIBILITIES ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Worked with both engineering and design teams to identify product feature sets, define the user journey, consider user experience, and ship Ground News' web product. ⭐️ Served as the primary architect of Ground News’ electoral map feature. Devised product road map, MVP, and product testing. Coordinated with design, development, and data teams to ensure a successful feature launch. ⭐️ Contributed to several growth-oriented product launches such as the Ground News browser extension, Blindspotter tool, and Mediaopoly.

  • Jenfi

    Global Marketing Manager

    ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ MARKETING RESPONSIBILITIES ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Administered the marketing team in Singapore, Indonesia, Vietnam, and Malaysia. ⭐️ Responsible for overseeing lead-generation and customer acquisition campaigns in Southeast Asia. ⭐️ Oversaw organic social, SEO, outreach, and influencer marketing channels. ⭐️ Put in place growth marketing strategies aimed at increasing performance throughout our funnel. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ GROWTH & PRODUCT RESPONSIBILITIES ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Created a number of growth-oriented features and standalone products aimed at supporting lead-generation marketing campaigns, including online quizzes, growth-projection calculators, and credit calculators. ⭐️ Led design and development teams in order to deploy lead forms, landing pages, and front-end pages. ⭐️ Oversaw two successful site redesigns based on feedback we received from clients as well as a deeper understanding of UX principles.

  • Starbucks

    Social Media Marketing Manager

    ⭐️ Responsible for creating highly-engaging, brand-aligned organic content for Starbucks in several test markets. ⭐️ Owned paid social advertisement on both Facebook and Instagram. In charge of everything from content creation to ad strategy. ⭐️ Achieved a $0.01 Cost per Qualified Engagement rate in highly competitive markets. ⭐️ Achieved high-level of market penetration for Starbucks' messaging (>50% of residents saw our content)

  • Canva

    Social Media Marketing Manager
    •canva.com

    ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ MARKETING RESPONSIBILITIES ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Oversaw social media acquisition strategies for Canva France ⭐️ Reached $0.03 Cost per Acquisition as a result of my A/B testing matrix ⭐️ Created a cohesive social media strategy for all Francophone markets across Facebook, Twitter, and Instagram. ⭐️ Reached tens of millions of Francophone users with Canva's messaging. ⭐️ Generated over 200K+ users over a four-month period. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ PRODUCT & GROWTH EXPERIENCE ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ⭐️ Worked on the ‘Canva Wallpaper Maker’ product functionality. ⭐️ Conducted market research and competitive analysis. ⭐️ Created wireframes and worked to establish a MVP before handing it off to the product team. ⭐️ Worked with Growth Product Team and UX designers to come up with landing page designs for social media/SEO campaigns.

  • #INFRA

    Founder - Applicable Non-Titular Product Manager Experience

    ⭐️ Owned all product management, UX/UI design, and digital marketing. Coordinated with developers to build product feature set and execute on company vision. ⭐️ Built and shipped the world’s first Infrared Photography app. ⭐️ Successfully raised crowdfunding capital on Kickstarter.

  • Iberia Airlines

    Community Manager

    ⭐️ Responsible for organic content strategy on Facebook, Instagram, and Twitter in the Italian and French markets. ⭐️ Grew pages from 100,000 fans to over 1,000,000. ⭐️ Ensured high levels of engagement. ⭐️ Strategy received press attention for our high-response rate (<15 minutes).

  • BDS Marketing, Inc.

    Market Development Manager - Toshiba

    ● Managed a large territory of over 40 retail locations all over South Florida. ● Responsible for training, coaching, and motivating team to meet expectations, engage, and promote Toshiba brand awareness in order to increase marketshare. ● Met and exceeded all job metrics in scheduling, event completion, training, sales, and team management. ● Trained and ensured development of field personnel through communication, and follow ups with consistent training. ● Built strong relationships with retail stores on behalf of our client and drove sales. ● Increased Toshiba product marketshare by 7% in the Miami/S.Florida area. ● Recognized for exceptional ability to collect and parse through Toshiba/competitor market intelligence. Praised for administrative efficiency and data gathering. SPECIALTIES: Direct Marketing | Event-driven marketing | Market Development | Business Development | Territory Management | Sales | Market Intelligence

  • MarketSource

    Area Sales Representative - Hewlett-Packard

    ● Motivated teams of retail account employees to drive sales of Hewlett Packard products. ● Responsible for driving sales and creating rapport and great relationships on behalf of HP and with various retail accounts. ● Conducted in store demonstrations and training for customers and store employees on Hewlett-Packard products. ● Planned and developed a merchandising strategy with account management and executives in order to maximize product visibility, sales, and create a fully unique HP customer experience. ● Merchandised whole lineups of HP product to ensure they were in working order and demo ready. ● Maintained high levels of product knowledge. SPECIALTIES: Direct Marketing | Event-driven marketing | Market Development | Territory Management | Sales | Market Intelligence

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