Director of Operations
I help SaaS founders make their operations work for growth. If your processes, content, or analytics feel scattered, I’ll help you bring them into focus and build systems that actually scale. Ten years in SaaS taught me one thing - clarity beats hustle every time. Contact me if you need: - A content and SEO approach that supports steady lead flow - Reporting that reflects real activity across GA4, GSC, BigQuery, and AI-driven search patterns - including the full framework I presented at BrightonSEO - Support with your agency or SaaS operations: workload structure, ROI tracking, automation, delegation, and AI-driven routines - Help turning messy processes and disconnected dashboards into a single system your team can actually use - An outside view on your product, content performance or team workflow
My work centers on building stable operations for SaaS and agency teams. I create clear processes, reporting structures, and daily systems that keep teams aligned. I combine operations with content, SEO, and analytics, helping founders understand their data, set up workable routines, and remove bottlenecks across delivery, communication, and decision-making.
Joined the company of 3 people and 5 clients. Managed to: - build internal processes - onboard over 100 SaaS clients - grow the team to 20 full time team members and 50+ freelance contractors working with us on a constant basis - create policies and guidelines to ensure our clients are getting predictable results - establish an internship program for junior level professionals
Gathered a team of seasoned content marketing professionals to work together on: - Content strategies - Content management (blog support, case study and guides creation, arranging of publications at foreign blogs and thematic sources, press-releases, infographics submission) - E-mail marketing (segmentation of the contact base, searching for actual questions, writing texts, launch E-mail newsletters - SMM (launch and support of social networks accounts) - Analysis (competitors analysis, marketing data analysis) and marketing planning - Preparation of the startup pitch decks and other relevant materials - Preparation for the participation in the relevant industry events
- Conducted solid marketing research - Created the number of product landing pages (structure, content and A/B tests in coop with the designer and WP developer) - Created and implemented the content strategy (company blog, email newsletter, social media communication, publications on the 3d party sources) - Managed the team of copywriters - In coop with the HR manager created and implemented the onboarding procedure and materials - Drafted all of the company policies (GDPR compliant) - Created the customer education program (case studies, tutorials, blog posts, email communication)
- Managed company’s online presence – regularly updated the corporate website and various social media accounts - Monitored the ongoing marketing campaigns - Prepared presentations for prospective clients - Prepared application and participated in the acceleration program "Startup Hub Poland" (resulted in 2 letters of intent to provide the financing for the company's internal startup) - Launched a new product "Tviggo" - the chat-bot for international calls with VoIP
- Created SEO articles for website pages - Created reviews and PR articles for external sites - Created the copy for the e-commerce email Newsletter
- Managed the schedule of the MP, conducted research assignments - Prepared the fall edition of the CUPP 2013 Newsletter - Lead a panel discussion on Model Ukraine Conference
- Collected, studied and summarized the materials from the relevant field of subsection - Prepared draft decisions and proposals for the management of the branch institutions - Participated in drafting of legal and organizational documents (including the documents required for the ratification of the Istanbul Convention) - Helped in preparation of the visits of foreign delegations
