Growth Coach, Nonprofit Fundraiser, Yoga Teacher, Urban Farmer, Writer
Dani is awesome. She's empathetic, perceptive, and has a way of looking through the noise and helping highlight the actual problem behind the problem. She gives practical advice with sharing parts of her toolkit that she's picked up along the way herself, while also guiding you gently toward sitting with the bigger picture: who are you really, and does what you're currently doing align with that, or are you running too fast to realize you lost part of yourself along the way? She gives you permission to slow down and unpack that. As a mentor myself, I respect how she runs these sessions. We got to know each other, and she gave me an insightful outside perspective on how I'm currently approaching priorities while managing an autoimmune condition, where workload and stress levels always need to be weighed carefully. If you're navigating burnout and want an empathetic guide toward a healthier relationship with yourself and your work, Dani is your person.
My favorite question is "what can I learn from this?" and I love meeting, learning from, and helping people. Over the past couple of years I've gone from completely burned out to living a life and working with intention on my own terms. I now work with individuals who could use a helping hand making sense of their own burnout. I will help you understand your unique strengths and be your biggest cheerleader as I teach you the growth process and how it can be applied to your own life and work. While most of my growth mentees see results within the first week, ongoing sessions prove to be extremely valuable for ongoing growth and support. Prior to this, I led growth alongside Sean Ellis at GrowthHackers — all things community, conference, training and NorthStar (software). Before that I led marketing automation, email, direct mail, and other cross-functional projects for Payoff, a fintech company focused on helping people in USA pay off their high interest rate credit cards with personal loans. I started with online fundraising — testing new online strategies for international nonprofits like Defenders of Wildlife, Greenpeace, WWF, Save the Chimps & The Wilderness Society.
Building a resilient team that makes real impact takes dedication and intentionality. After leading multiple cross-functional roles and working within a wide-variety of remote setups, I'm happy to share how personality and core values can be a true asset to your team-building approach. Schedule a call and we'll start building your skills to build a team right away.
I started my career on the technical side of email and now use email as a primary channel for online nonprofit fundraising. If you're looking for someone to brainstorm and set a strategic vision for the role email plays in your growth strategy, I'm your gal. Let's chat.
Whether you're a startup founder that needs help finding their blindspots or you're simply looking for a more sustainable approach to your work, I can help. So much of what we believe about ourselves manifests in our work. If you're having doubts, I'll help you break bad mental habits to help you become more resilient and achieve what really matters to you.
Product Market Fit is the degree to which a product satisfies a strong market demand and is foundational for growth. Many people have the misconception that they can “growth hack” their way to product/market fit (PMF). Trying to do this is generally very frustrating, expensive and unsustainable. Are you unsure if you have PMF? Do you need help getting to PMF? I have a proven framework to help you assess your PMF and use customer insights to unlock growth.
I've worked remotely both with a full-time role and as a consultant. It's not easy for everyone, but I've learned strategies that work for staying productive & fulfilled. If you're feeling burned out or lost, book a time with me and we'll help you build a strategy that works for YOU.
I'm a great listener and often have a different point of view than what's in your head. I've started a women-only growth community specifically for supporting others through their tough times with support and accountability. Whoever you are, I'd love to be here for you when you need it most and cheer you on as you head down your own journey with growth.
Not my favorite email platform, but I certainly know how to use it! I've been using Constant Contact for nonprofit clients for years. If email production is what you're looking for help with, let me know.
I build CRM strategies for small companies and use Hubspot to facilitate lead generation and nurturing process for the marketing and sales team. Most of my setups involve some integration with other platforms like Unbounce, MailChimp, Zapier, etc.
I've used Mailchimp for small and large accounts. Everything from setting up onboarding emails for personal blogs to large email newsletters like the GrowthHackers Top Posts weekly email.
I used Marketo while at Payoff where I managed the entire loan funnel. Need help getting your marketing automation off the ground or just need a second set of eyes on your own work? I can help.
For over a decade I've worked with international nonprofits to raise more money online in order to make more impact for a better future. Nonprofits are scrappy by design and are always testing new ideas to attract new members, engage donors, and fulfill project needs.
Working with international nonprofits to integrate direct response campaigns, adopt new channels, fundraise and engage with donors at scale. Currently making impact alongside California State Park Foundation, Yosemite Conservancy and the American Battlefield Trust.
Teaching yoga and meditation in local communities. Volunteering on farms, connecting people & growing more food locally. Previously held contracts storytelling & science-based writing for Eterneva, psyML & Sherbinskis Science while traveling abroad & creating experiences in The Netherlands, Croatia, Greece, and Germany.
Reimagining wellness when we lose someone close to us as a copywriter and content strategist for Eterneva. Eterneva turns ashes into diamonds and helps people navigate new beginnings when someone remarkable in their life passes.
-Worked alongside CEO Dr. Galen Buckwalter, founding Chief Science Officer of eHarmony. -Developed psychometric assessments & wrote personality feedback in varied use cases. -Researched opportunities to apply psychometric insight to chronic stress & burnout.
Worked with companies all over the world to help break down silos, develop an understanding of how sustainable growth works, and kickstart their growth acceleration. Started an original content blog, recruited AMA hosts, launched a training program, helped launch Hacking Growth (authored by Sean Ellis & Morgan Brown), crafted the agenda and recruited speakers for the GrowthHackers Conference, and launched the software, NorthStar.
I led cross-functional teams to optimize the loan funnel, increase the efficiency of marketing efforts, and improve the value proposition of a Payoff Loan. I managed and optimized email automation for the loan application, and I managed the research, creative, data processing, sales prep, production, and cost reduction for integrated direct mail campaigns to acquire new loan recipients.
Clients: -Implemented digital campaigns and experiments for international organizations (Defenders of Wildlife, The Wilderness Society, Save the Chimps, WWF, Human Rights Campaign) to drive online donations and encourage users to take action. Company: -Planned fundraisers as a member of the Community Outreach Committee. -Launched an office Health and Wellness initiative. -Trained new account managers. Industry: -Published content on the Direct Marketing Association of Washington (DMAW) blog & monthly newsletter. -Launched a student ambassador program for the DMAW Educational Foundation. -Volunteered on the Bridge Conference marketing team.
-Saved nonprofit and commercial clients money through commingling and drop shipping their mail.
Stand up comedian... just kidding. -Served drinks and smiles to audiences of comedians including The Wayans Brothers, Trevor Noah, Deon Cole & more.
-Founded Salisbury's Women in Leadership Organization to empower students to reach their full leadership potential while pursuing higher education. -Provided a foundation network of women leaders to help teach students how to build their own network, professionally. -Planned professional development workshops to teach students the importance of a professional presence on the internet and build skills necessary for landing a job. -Wrote and proposed grants to acquire resources for future events for students and women in the community.
The NIBS Worldwide Case Competition is among the longest-running undergraduate business case competitions in the world. The event begins with a qualifying round, consisting of a written case analysis conducted under controlled conditions at participating universities. The results of this qualifying round are then used to select the 10 teams that will advance to the championship round, which was held at Rotterdam University of Applied Sciences.
-Planned and managed contests and other promotions on Beach and Beyond's Facebook Page. Increased total likes of Beach and Beyond's Facebook page from 556 to 1,600 in three months with increased customer engagement.
-Planned and managed all contests and promotions on OceanCity.com's Facebook page. -Engaged with OceanCity.com Facebook users thoroughly- answered travel questions, asked travel questions to encourage engagement, posted photos, videos, and articles. -Organized and planned "Party Nights" at restaurants for Ocean City locals and visitors. -Sold advertising listings to restaurants and other local businesses. -Wrote articles on events that occurred throughout Ocean City.
-Worked with an executive committee to plan and run formal recruitment for all National Panhellenic Conference sororities on Salisbury University's campus. -Planned and attended monthly Philanthropic events around the Salisbury community. -Used Facebook to improve overall greek membership over 150% by introducing "Panhellenic Rep" to Salisbury University's campus community.
