
Driving growth at Carv.com - AI workmate
Sr. Growth Marketing Manager @Carv - AI Workmate | B2B & SaaS Marketing
Just WOW! Andreea completely outdid herself! She came with a 35-point audit document to the call, where she listed out specific recommendations, the call was packed with value bombs! The level of expertise Andreea brings to the table is top notch and only unmatched by her level of preparation. My brain is still steaming from all the ideas presented... just wow!
Andreea was fantastic! She did a great amount of preparation before the call and gave an incredible amount of insights and suggestions in such a short amount of time. I would definitely recommend Andreea to anyone who is looking for help in GTM strategy and in both brand positioning and building a content strategy for short and long term.
This was probably the most valuable call on GM so far. Andreea went above and beyond to help me with my questions concerning competitive intel, growth, content marketing and more. Highly recommended, thank you!
I do marketing and content strategy for SaaS companies. I prefer early-stage startups and scaleups, but I'm happy to support established companies as well. Happy to guide on ABM/inbound methodologies, marketing strategy, analytics setup, or team setup. I specialize in bringing clarity to content chaos by mapping the strategy and processes in a clear big picture, connecting the dots, finding gaps, and then making sure that all the teams and channels work together for the same end goal. After building the partner marketing strategy for the partner ecosystem at Yokoy, a FinTech scaleup that puts spend management on autopilot, I am now focusing on growth marketing. Happy to share ideas on growth marketing, content or inbound marketing, as well as partner marketing. My approach starts from the bigger picture and is designed to help SaaS companies drive demand and revenue.
I specialize in bringing clarity to content chaos and puzzling multiple pieces of data into a goal-driven long-term content strategy. You can book a call if you need help with a content audit, topic ideation or planning your content calendar, developing your overall content strategy, implementing or optimizing content processes, developing a governance framework or choosing and setting up a CMS.
I've worked with numerous SaaS startups on GTM strategies, so get in touch if you need help with your brand strategy, positioning and messaging, ICP research and definition, competitor analysis, marketing methodologies, channels and tactics, or team and budget recommendations.
From user acquisition and retention to revenue expansion, I've tackled the full spectrum of growth marketing challenges. I use a mix of paid, organic - social and content, email marketing, and partner marketing, to drive leads and revenue growth. My work starts with analyzing your data, segmenting it to understand where you're winning / losing, and why, and building a strategy to optimize the buyer journey - for the flywheel effect :).

I'm using Contentful as headless CMS for one of my websites. Front end is built on React, using the Gatsby framework, with Styled Components for CSS.
Not sure what to use Ahrefs for or how to make the most of it? I'd be happy to jump on a call and go through the features and reports that are more relevant for your use case.

I'm using Clay as engine for our growth motion (ABM, inbound, outbound), along with n8n, Airtable, Lemlist. Mainly for list building and personalized campaigns, but also for monitoring brand mentions, ad engagement, etc.
I can help you set up your website tracking with GTM, for reporting in G4. Also, I can help you set up Hubspot form tracking and LinkedIn ad conversion tracking in GTM, so you see all your conversions in GA4.
Happy to help you set up your topic pillars and clusters in HubSpot, or create dashboards that make sense and show you relevant content marketing KPIs.

I'm using n8n for workflow automation (ABM, inbound, outbound), along with Clay, Airtable, Lemlist, Webflow. I can help with building your content ideation and production pipelines, automating your paid workflows, social selling motion, etc.
I'm using Zapier for content marketing workflow automation, in combination with Airtable for the database. I can help you automate process steps and send notifications to writers or your Slack channels.
Content strategy, Marketing strategy & Growth marketing experience in B2B SaaS - HR / Recruitment, FinTech, MarTech, AI Assistants. Can advise on Inbound, ABM, PLG methodologies.

Driving growth at Carv.com - AI workmate

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