Alena Kozub

I've spent 15+ years helping companies become known and trusted. From global corporations like Volkswagen to fast-growing startups like Promova, I've built brand and communications functions from scratch, led international PR, launched positioning projects, and helped leadership teams tell stories that support business growth. Today I run a Brand & Communications consultancy, helping founders and leadership teams build brands people trust, shape communication strategies that drive business growth, and turn great ideas into stories people remember. I also love helping professionals grow into strategic leaders who can build a high-impact brand & communications function. I can help you with: • Building a Brand & Communications strategy that supports business growth • Creating or scaling an in-house Brand/PR function • Leadership positioning and personal branding • PR strategy, media relations and thought leadership • Measuring communications impact and getting buy-in from leadership • Navigating career transitions into strategic communications roles, for example growing from PR/Communications Manager to Head of Brand & Communications If you're looking for someone who combines strategic thinking with hands-on execution, loves cool ideas, I'd be happy to help.

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  Branding

  Created a Promova brand from scratch, building a foundation for a growth across Brazil, USA and Ukraine Consulting consumer tech companies how to build a brand that will be known and trusted

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  Brand Marketing

  Head of Brand & Communications. launched the brand in a new country (Brazil) with full-funnel approach, that increased the organic traffic on 300% and included PR, influencers, brand awareness campaigns, social media etc.