Egor Donde

Stormy

Marketing Advisor

May 2025 - present

- Go-to-Market Strategy for DTC AI - Cold outreach automation and funnel optimization - Social marketing: automation - Influence Marketing

AI Content Labs

Co-Founder, Head of Growth

August 2025 - present

Advising on growth, distribution, and monetization for AI-powered creator ecosystems. Focused on turning AI content and synthetic influencers into predictable distribution and revenue for brands worldwide.

dTelecom

CMO

September 2025 - July 2026

Leading marketing and growth across the entire dTelecom ecosystem: • dTelecom (infra): positioning the decentralized real-time network (dRTC) and driving adoption across AI, DePIN, and real-time applications • FROGY (B2C): scaling a next-gen Solana streaming platform with 90% payouts, instant USDC, AI features, and Web2-level UX — growing both creators and agencies, and built a real-life Web2 adoption stream of streamers and fans. • dMeet (B2B): building GTM for our Web3 conference sApp and shaping the enterprise narrative around decentralized, verifiable real-time calls. No-VPN, borderless, open source, and AI-backed video calls. My role blends brand, community nurturing, heavy product marketing, ecosystem strategy, and growth to turn dTelecom into the real-time layer of Web3 -- and make FROGY and dMeet the breakout consumer and enterprise apps that showcase it.

Lumia

CMO

September 2024 - June 2025

Help shaping the voice, narrative and GTM for the Full Cycle RWA chain. Backed by LaserDigital, DWF, TRGC and many more

Electra Trade

Strategic Advisor: Marketing & Telegram mini app

May 2024 - February 2025

Strategic advisory on: -- Marketing (GTM, Product Market Fit) & PMM; -- Telegram mini apps and TG game mechanics; -- Business Development & Fund Raising (VC)

Quantum Rift Labs

Head of Marketing

May 2024 - September 2024

Oversee the GTM, affiliate program, KOL marketing, and full product launch for web3 audience

BUFF

Senior Product Marketing Manager

January 2023 - May 2024

Senior Product Marketing manager for BUFF.GAME Selected Contribution: ● 3.5X Increase in new Premium Subscribers in 7 Months ● Developed and launched a personalized incentive-based pop up system that alone generated $250k during first month. ● Increased Total Revenue From All Sources by 30.6%. Optimove + hyper-segmented retention funnel ● Increased Future Value (aka. LTV prediction in Optomve) by 145.8% within 8 months ● Decreased players’ Churn rate by 1.8X ● Increased players’ Return to the game rate by 54.8% ● From 0 to 630+ automated weekly retention campaigns in 8 months (real-time in-app events, emails, push notification). Job description: ● End to end responsibility for Premium Subscription: surveys, product feature development, communication ab-testing, and new offering. ● Full responsibility for Retention funnel (with Optimove): Customer model, user segmentation and analysis, copy & template design for all outbound communication, weekly automated reporting. ● Revenue Streams analysis: improving existing & crafting new product features to boost company's revenue.

User1st

Product Marketing Consultant

February 2023 - July 2023

● Brand Strategy. Company was launching a new product and wanted to: a. Identify brand's purpose, values and statement b. Crystallize target audience and personas' avatars c. Finalize brand's tone of voice, personality and most resonating USPs ● High-level Go-to-Market strategy: a. USPs and marketing channels b. Competitive analysis and differentiation from this competition c. Short list of clients' niches. B2B strategy for different niches

BUFF

Marketing Product Owner - BUFFPay (Gaming Debit Card)

March 2022 - January 2023

Marketing Product Owner - BUFFPay - The Ultimate Gamer's Debit Card Selected Contributions: ● Dropped CPA for the US market by 3,2X within 7 months (3X lower than the average benchmark in the US) ● Dropped MQL in the US by 2,5X in 5 months while increasing the quality of traffic by 40% ● Increased Conversion rate (ab-testing, new messaging, offering, and audience segmentation) by 40% in 5 months. ● Built retention funnel via Intercom + Zapier + Twilio + WhatsApp Business. ● Built a full Gamification & Loyalty program for Gamer’s debit card in Israeli market: Tiers, Challenges, Reward mechanics, and Marketplace. Detailed CJM, 50+ mobile app wireframes, user stories, product features. All are packed with sharp messaging and catchy market offerings. Job description: ● Fully responsible for understanding the users, SWOT analysis, user stories, building CJM, and finding opportunities for constant user experience improvement. ● Product market fit: was a prime person for identifying, listing, and delivering the product and its features to the market. ● Connect marketing, sales, and customer success with the development team to define, plan, and iterate new features to a high-quality standard. Crafting all product requirements documentation ( Confluence) for development team. ● Hands-on and impact-driven – we focus on the number of cards issued and activated (first deposits). All efforts were aimed at lowering CPA and growing customers’ LTV.

Job description: Prudent.io is an investment trading platform for non-professional investors (with focus on crypto mining). My role in the project was focuses on MVP development & launch. ● Market research, custdev, interviews with traders and advisors. ● Platform architecture, including personal investors' area, landing pages, dashboards, reporting system. ● UI/UX: 200+ prototypes both mobile and desktop app ● Marketing copy, including email newsletters, app notifications, and SDR scripts. ● Platform QA roadmap;

Selected Contributions: ● Developed a LinkedIn cold outreach automation, yielding 100+ MQLs with a $3.6M annual turnover at $250 per lead. ● Revamped product messaging, boosting conversion rates from 1.04% to 18.28% (lead to demo). ● Achieved B2B CPA of $250 and CPL of $25 in the US, Canada, and UK, plus 350+ media mentions, including Bloomberg and USA Today, on a $3500 budget. ● Led full product restructuring, culminating in a $30M+ startup acquisition. Job description: Conducted market research across the US, Canada, and Western Europe in the cybersecurity sector to inform a new product launch, playing a pivotal role in defining USPs and offerings that significantly boosted conversion rates. Crafted and executed comprehensive marketing strategies, including PR, SMM, content marketing, paid ads, and SEO/SERM. Led marketing and product teams totaling 15 members, demonstrating strong agile management using tools like Trello, GitLab (with devs), and Zeplin.

1. Strategic Planning: Developed and executed go-to-market strategies for casual poker games, resulting in an average of 1.3M monthly active players within the first 4 month of launch. 2. Market Analysis: Led comprehensive market research initiatives, identifying emerging trends and player preferences for casual card games, which informed the development of four new game features that increased player retention by 20%+ 3. Collaboration: Worked closely with the product development and design teams to ensure marketing strategies aligned with product features and USPs, resulting in a unified messaging and positioning to resonate with casual players' demands. As a result the game reached Top-10 casinos in India Google store and kept this position for 2 years

Selected Contributions: - Increased company revenue by 20%+ within 12 months. - Developed and implemented task management system that increased team’s productivity by 2X - Increased the overall app score (reviews) by 57%

Becar Asset Management Group

Head of digital marketing

March 2016 - March 2017

Selected Contributions: - Slashed CPL cost for real estate agency to $0,3 in 4 months (previous CPL was ~$2) - Developed real estate landing page builder and improved real estate agency sales by 3X - Increased a B2B database of hot leads by 10X times in four months (with subscription based email campaign)

Selected Contributions: - Contributed in the success of company’s growth by selling 32 franchises in 1, 5 year. - Completed 70+ high-growth ventures in 4 years by rendering impeccable services. - Accomplished $0,2 lead cost through own call-centre for real estate agency and attended 450 appointed meetings in construction field within three weeks for potential customers. - Attained top conversion rate of landing pages up to 30% and 41% (in two different projects) and increased ROMI by 10700% through real estate PPC campaign.

Reed Exhibitions

Marketing and Advertising manager

December 2010 - December 2011

Selected Contributions: - Garderobe exhibition achieved 14000+ visitors in the first year. - PPC campaign efficiency increased by 230% comparing comparing to results of the previous years. - Record in email metrics: +40% CTR, +190% conversion rate, bounce rate decreased to 0,85%

- Launched new business division that reached $80,000 monthly turnover in 7 months.

KPMG Russia

Auditor

June 2007 - June 2008

- Employed by KPMG while was on the 3rd year of study at university – as the winner of business olympics, where KPMG was the General Sponsor - Was the youngest employee in KPMG Russian branch